Similar Posts

Mel Gibson Arrest Video

ByNalts

Via Revver’s blog we found ZabberBox. Here’s a mock video of Mel Gibson getting arrested. PG-13 material here. Here’s the backdrop. Gibson was arrested for DWI on July 28, and was quoted by Deputy James Mee as saying “F–ing Jews… The Jews are responsible for all the wars in the world.” Entertainment Weekly called it…

|

Companies Shouldn’t Engage in Social Networking. They Should Give People Woodies.

ByNalts

Here’s a press release by Cone (a division of Advertising Conglomerate Omnicom), which did a study about consumer expectations of companies in social media. I’ve got an important point of clarity: Cone Finds that Americans Expect Companies to Have a Presence in Social Media: Harder-to-reach audiences are ripe for social media interaction. Some stats: Sixty…

|

Online Video Ads & Targeting

ByNalts

Dan Rayburn writes about the poor targeting of online video ads. I think the problem is that the revenue flowing into online-video is going through media buyers. Media buyers look for reach, frequency, and price. While Rayburn shouldn’t be seeing ads for female razors, the targeting and placement shouldn’t be about registered users and IAB-approved…

5 Comments

  2. I belong to several Yahoo groups. Not interested in joining another, though. Sorry Kevin, but I enjoy your blog more when it ISN’T about online marketing. 😉

  4. Is this about marketing your online videos, or about doing marketing by way of online videos?

    Either way, it doesn’t apply to me.

Comments are closed.