I think this is as close to Steve Carrell as I’m going to get, given that he’s bagging The Office Convention this weekend. But I’m still honored to see his ad for “Dan in Real Life” appearing on my YouTube video.
I advocate that brands participate in online-video, but by partnering with those already “in the house.” But I struggle when I see Zappos becoming a publisher. Or Bank of America developing a financial-advice channel (and surprisingly co-branding it with YouTube). Whatya think?
When I first saw Michael Buckley plead for ratings I thought it was odd. Then two things happened. First, I realized that ratings generally drove a video higher in the charts. Second, I’m now realizing that if someone rates, it’s usually a 5. As Google’s blog shows, “five stars” (the highest) rating are the vast…
Here’s an interesting CBS story on viral videos and how marketers are approaching them smartly… and not so smartly. Very well produced piece. Of course I’m biased. My “Annoying Bird” made a cameo (see top middle of the frame- in green).
Here’s an ad display model from NBC’s The Office’s site, and we’ll see more and more like it. It’s the video preroll and the flash ad… rolling simultaneously in different areas of the screen. My minor annoyance as a viewer is more than offset by my fascination as a marketer. Plus NBC is offering exclusive…
Thanks to the most excellent Jan and TrippleHelix, we now have a WillVideoForFood forum. It’s completely dark right now, but I hope you’ll step in and make comments. I want to grant admin rights to any of you that are regulars and want to help. The ideas we’ve discussed for the forum: Great new sites…
This post could be entirely fictitious, but it’s absolutely fascinating anyway. It’s a fantastic scenario that would explain how Google rationalized the $1.65 purchase of YouTube. The source? Mark Cuban’s anonymous but trusted source — who first posted this theory on the Pho List. Here’s how the saucy story goes: Google actually paid $1.15 billion…
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Better his ad than the one for Viagra that was popping up last week.
You so wanna do him!
Kevin, you guys do have a lot in common! You both look like you just sat through UDM’s 30min video! Go ahead, say it! You know you’re a level 9.999 fan when it comes to UDM!
lol @ nutcheese!
Better than nothing right? I’m still trying to get some of my friends to go with me to the convention. Even though Steve won’t be there I’ll be able to see Ed Helms. We have a lot in common…well the same first name at least.
For some reason I don’t think I would have much fun going alone. That would seem a little stalker-ish to me.
whos steve carrell? i thought i was the only steve on the planet? o well,i guess there might be one or 2 others? ROFDLMFAO@nutcheese!(the d is for drunk,you all probably know the rest)
see if you can find a cardboard cut out of him at the convention. You can take it out to dinner and ask him/it for advice on editing your videos, play three way catch, you charlie and steve…
oh man, jischinger just came up with the BEST idea for a video. I hope you’re gonna follow up on it!!