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Make Your YouTube Videos Look Better – Through Compression

ByNalts

I’ve written many times about compressing videos for YouTube, but it continues to be the most-frequently asked question. Many of the previous articles on this subject assume you can’t upload more than 100 MB files, but YouTube now permits files to be 1 GB (1000 MB). If you’re still uploading 10 MB files (as I…

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Google Engineer Fired for Failure of “Google + Virgin= Virgle” April Fool’s Gag

ByNalts

Google fired the engineer who convinced Virgin Founder Richard Branson and Google Co-Founders Larry Page and Sergey Brin to participate in an elaborate hoax (see press release) inviting individuals to apply to live on a Mars colony sponsored by “Virgle.” Wired Writer Loretta Hidalgo Whitesides called it the “funniest April Fool’s Day spoof I have…

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The Best of Cats on Skateboards (YouTube Advertising)

ByNalts

It’s the biggest myth of online-video advertising. If a brand advertises on YouTube it will appear with consumer-generated media that includes such content as cats on skateboarders. TVweek’s “New Media Minute,” hosted by Daisy Whitney, featured a recent interview with YouTube’s Jordan Hoffner to set the record straight (via WebVideoReport). Naturally I couldn’t resist a…

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Ad Blindness and Online Video

ByNalts

The more we surf online video the more savvy we become about content versus advertising. A marketer recently told me he was pleased by the impressions he got from a YouTube homepage advertising buy, but…” I finished his sentence for him.. “your featured video didn’t get a lot of views.” I told him we’ve been…

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Debunking the Mythical Value of a Video “Subscriber”

ByNalts

Fifteen years ago I worked at a small newspaper in Georgetown. I was on the editorial side, but I used to hear my colleagues on the “dark” side of advertising boast about our subscription rates. They were 3 times the quantity of newspapers we printed each week! I asked our chief lying officer (CLO) about…

23 Comments

  5. hey, that’s the same blazer and shirt as the happyslip video… did you go to new york from PA to record for Fox Friends Philadelphia?

  7. I’m not trying to start a whole Fox News is biased debate, but I’m used to news shows where reporters and anchormen do not give their own personal opinion during news and interviews. It was kind of weird for them to start off the report/interview saying that they think it’s bad for YouTube to be sharing in ad revenue.

    Also, how were you not nervous?

  8. Yes, he’s right. Just before bringing you on telling us that they think people shouldn’t get paid for their videos then introducing you, it was a bit out of order.

    It would of been ace if you had said, “before we start I think newsreaders shouldn’t get paid for reading the news…”

    Haheeeey.

  12. What’s up with the female reporter saying “i don’t think they should get paid”! ha… how about you do your reporting for free, bit**! lol… anyway, congrats on the news bit!

  13. ZachScott said: “Also, how were you not nervous?”

    I think the only time Nalts is nervous is when he’s *not* in front of a camera!

  15. Nalts looks like a fat, young John Lithgow.

    Woodblock you’re right. That’s why I’m never without a camera.

    Mark- feel free to keep the abuse here.

    Trip/marquis- my favorite part of the day is reading your posts.

    Oh- and PC. YES I shot them both in the same day- morning in Philly and afternoon and evening in NYC. In fact, I’m terrified because there were some lunatics making a video on Times Square and I got on camera. They were women wearing rockets between their legs and protesting the war.

  21. Cool nalts =) gane check the most of your content on youtube tomorrow at work.. should keep me busy for a while 😀
    Best of luck

  23. We all have been betrayed since 1950. Now its “payback time” Trust me on this one. As a country, we are running out of gas. Yes, maybe just fumes. Who’s fault is this? Answer: Washington D.C.

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