Hey Kevin!

ByNalts


no, you’re not sleep-posting

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How to Create Killer Online Video for Marketing

ByNalts

Here’s an infographic from Entrepreneur magazine, in an article titled “7 Ways to Create a Killer Marketing Video” authored by Emily Conglin.  I have some additional thoughts, as a marketer (currently leading strategy for an Omnicom agency) and as an author of Beyond Viral,” which was written for marketers seeking to capitalize on video online. The…

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Nose Picking in Public? No “Farting in Public,” But Worth a Dig

ByNalts

  My wife, Jo, (aka wifeofnalts) suggested weeks ago that I bring Spencer back for a tribute to “Farting in Public.” The simple concept… nose picking in public.  Of course, Spencer is growing up now, and hasn’t responded to my texts and voicemails. So we found young Vitek quite eager to give it a shot….

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The Marketeter’s Cheat Sheet to Viral Video

ByNalts

You’re running a brand that is trying to “dip your toe” into social media and online video, and you’re facing some important questions: Is my brand right for this? How can I experiment without ending up as a “case study” failure? Can I convince my company that we should do this? What are my options…

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Why I Haven’t Posted a Video in a While (Like You Care)

ByNalts

Why haven’t I posted a video in nearly a week? You decide: I’m out of ideas. Like Gary Larson, only I was never as funny. I took Easter off. And can’t get back. One of my irreverent videos went “viral” in my company, and unintentionally hurt someone’s feeling. I’m keeping a low profile. I’m too…

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