Forbes Cover Story on YouTube (Gives Me Headache Behind Eye)
Micropersuasion reports that “Forbes Hearts YouTube.” Here’s the blog entry and a link to the story, which I refuse to read. Someone is welcome to summarize in a comment.
Micropersuasion reports that “Forbes Hearts YouTube.” Here’s the blog entry and a link to the story, which I refuse to read. Someone is welcome to summarize in a comment.
Thanks Jan for sending over this article titles, “Do You Know Why Nobody Is Clicking Your Ads.” http://www.mequoda.com/articles/web-advertising/do-you-know-why-users-arent-clicking-on-your-ads It’s true that ad units generally decrease on interaction rates as people get used to them. The article cites a .09 percent click thru rate, but I’d say that’s being quite generous. It’s also worth noting that…
A media buyer recently approached me to see if YouTube “stars” could beat .05 on a cost-per-view basis. It was such an odd question, and one that made me realize we’re still comparing apples to oranges. As I answered the question (yes, but…) I found myself drawing analogies to a more familiar digital medium: search…
It’s one of the most extreme versions of a product sponsorship, and it’s called “Epic Rap Battle of Manliness.” YouTube sensations Rhett & Link (Rhett McLaughlin and Link Neal), held back no punches on this high-production music video designed to entertain and promote Build.com (and its YouTube channel BuildDotCom. The project is part of a trend…
HBOLab’s “Hooking Up” series debuts today (see premier episode), and here’s a sneak preview of photos of the cast. There’s also a new YouTube channel with a trailer for the series at YouTube.com/hookingup. I don’t know much about the story because I only read my own short scenes with Michael Buckley. The plot revolves around…
The Daily Reel reports that filmmaker Steven Rosenbaum is presenting his film 7 Days in September, which was released theatrically in 2002, on Google for free viewing until September 15. “I wanted to make sure the footage captured by 28 individual storytellers accurately matched their emotions on a moment-by-moment basis,” Rosenbaum recently said. Rather than…
Come one, come all. Ye Old “PattyTube” on St. Patrick’s Day, and meet Mike Lombardo, WheezyWaiter and whatever other washed-up YouTuber decides to show up. RSVP if you wish at the YouTube Gatherings site, and feel free to suggest/organize an adjoining event/venue. I may promote YouTube gatherings, but I couldn’t organize a 2-person dinner. Right…