Digg Moves to Video
Kevin Maney reports that Digg is moving into online video.
Kevin Maney reports that Digg is moving into online video.
I’ve just absorbed the better part of my morning watching Justine and Desiree, a duo that may be the female version of Barats & Bereta. The Pittsburgh comediennes can be seen at mommypackmylunch.com, where they’ve posted 69 videos. My favorite so far is Parkour. Gals- when you’re near Philadelphia, I really need to get you…
I’ve long preached to fellow marketers that consumer-generated media means they no longer exclusively manage their brand. Part of marketing today means that a viral YouTube video can eclipse even the most crafted marketing and public relations campaign. Sure this has been an issue since I invented the Internet, but the easy sharing of video…
To get you in the mood for Easter weekend, I present this “oldie but goodie.” I didn’t make it, but I watch it each Easter to remember the true meaning of the holiday. I’ve also shamelessly plugged my wife‘s “Attack of the Easter Puppy” below…
This Advertnews.com post has a series of student-created ads that showcase creative advertising ideas that blend into their environment. A PSP2-shaped tennis court. A shopping-cart belt that shows Expedia and illustrations of luggage. A Toblerone bike rack. The form and function become the ad, or vice versa.
As Hannibal used to say on A-Team, “I love it when a plan comes together.” One of the most rewarding things about participating in online-video campaigns for big brands or network shows is seeing these launch simultaneously with television and print advertisements. We call it “integrated marketing,” and it’s easy in concept and difficult but wonderful in…
We spend more time watching online videos than having sex.