| | | | | | | | | | | | | | | | |

On NBC Today Show… this morning. maybe.

ByNalts

Greetings boys, girls and willvideoforfooders! I’m your substitute, I mean “GuestOfNalts (.)” today 🙂 As you know this self proclamied viral video genius, Kevin ‘Nalts’ Nalty, started talking to himself early on, as we see in several of his more delightful films: here, here, here, here, here, here, here, here, AND here! WHEEW! Kevin has…

| | | | | | | | |

The Secrets of Viral Video (draft presentation)

ByNalts

As I mentioned previously, I’m presenting “The Secrets of Viral Video Marketing” at a Yahoo! event called “Big Screen, Little Screen.” It’s this Wednesday,  July 9 in Toronto, Canada. Want to review the deck and provide any suggestions? Obviously it won’t be self explanatory, but I thought I’d give you loyal WVFF readers a sneak…

| | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |

Kevin is a poopie head

ByNalts

! discuss!

| | | |

Viacom’s Top-Ten Rejected Claims on Google

ByNalts

Viacom Knows What You Did Last Summer. Holy shit. According to this Wired article, a judge ruled yesterday (Wednesday, July 2, 2008) that Google will have to turn over every record of every video watched by YouTube users, including users’ names and IP addresses, to Viacom. The order also requires Google to turn over copies…

| | | | | | | |

Three Golden Rules of Online-Video Creation

ByNalts

For years I’ve written countless words about “do this” and “don’t do this” related to online video creation. Some of this applies to amateurs or pros, and some to advertisers and brands. Today’s advice pertains to three “Golden Rules”, and it’s important for all of us- but especially creators. Let’s look at the Three Biggest…

| | | | | | |

Metacafe Gives Viewers Wikipedia-Like Editing Control of Videos

ByNalts

It’s maddening when a creator tricks viewers with misleading thumbnails, titles, tags and descriptions. Until now, we’ve counted on the website’s search engine to solve that problem. But even YouTube’s Google-like sophistication still opens the door to tricks by Viral Video Villians. Google learns from its users, and I imagine the YouTube search engine quietly…

| | | |

10 Famous People That Are Less Popular Than Me (Nalts)

ByNalts

In a move so brilliantly self promotional that I myself am in awe, TubeMogul ranked the top 40 most-viewed users. This is a delicious marketing tactic because (a) we popularity whores cannot resist bragging rights on this, and (b) if you want to pull a “whose your daddy” on me, you have to use TubeMogul….

| | | | | | | | | | | | | | |

Video Sponsorship Trends: “Cashing In” or “Selling Out”

ByNalts

I like this “Viral Video: Cashing In or Selling Out” by Jennifer Hollett (Canadian Globe & Mail), and not just because I’m featured in it. It’s actually a well-balanced view of the issues surrounding paid sponsorship and product placement. As you may know, there are two different ways to make money via online video. You…

| | | | | | | | |

Long-Tail Celebrities Won’t Get Famous and May Not Care

ByNalts

Here’s an excerpt of a wonderful post on Cracked.com titled “YouTubers That Will Never Be Famous.” It’s an opportunity for me to “clear the air” about being a self-proclaimed “weblebrity” (which is, you see, rather distinct from being a celebrity). LONG post, here, folks but this one is jam-packed with delicious goodness. The internet is a big…

| | | | | | | |

The Attack of the Killer How-To Video Sites

ByNalts

Lately it’s “The Attack of the Killer How-To Videos Sites.” We’ve already seen ExpertVillage, Instructables, AOL’s How To, VideoJug, and of course YouTube’s How-To section. While uploading on TubeMogul.com this morning, I noticed three more sites that have surfaced. Most of these models depend exclusively on advertising revenue. While that’s a nice interim model for…