In industry-shaking online video news yesterday, 
YouTube Art Director David Scheyd said it changed the “director logo.” The director logo is a symbol of great prestige on YouTube held only for the best of the worst. “We new it was time for significant changes at YouTube to change our flawed business model,” said Chad Hurley, co-founder of YouTube. “We figured the best place to start was a cool director logo.”
Sure, there are downsides to letting customers roam your store with a camera (I’ve certainly been spanked on that front, like when I shot “Mall Pranks.” Roaming customer cameras can reveal something that creates bad press (like employees showing poor customer support), and it probably makes other shoppers uncomfortable. But there are cases where it’s good…
With the anticipated surge in spending, media companies are scrambling to get in on the action. This is clear with Viacom’s suit against YouTube and the recent partnership between NBC Universal and News Corp. The two companies are creating a yet-unnamed “online video ad network.” News Corp. President-COO Peter Chernin called “the largest ad platform on earth.”…
Next New Networks is debuting an online-video show about online video. Googleburn, which appears each Wednesday is: “the sting in your eyes when you’ve been ogling online videos all night and it’s 6 AM on Monday and oh dear lord you can’t see anything because the Internet blasted you with whiteout,” says host Nick Douglas…
So I’ve got a lisp. I’m reminded of this because I get roasted in “comments” on my videos occasionally. “You have a lisp… you’re gay.” In this video I confess about how this lisp has plagued me since I was a young child and Mason McCarthy and Scott Daly used to ask me to say…
This Dan Greenberg story in MediaPost is good news to online-video advertising enthusiasts. Seems the “gap” is closing, and online video is moving into critical mass. Did I just say “critical mass”? Oh well. Dan provides 5 reasons: Big brands be making video content investments Top agencies be making online video a practice/priority Agencies are…
What’s it take to sustain as a YouTube weblebrity? Going viral is a sprint, but staying vibrant is a marathon. In part one we heard from BrittaniLouiseTaylor about passion, RhettandLink about the power of two, and CharlesTrippy about community. In part two we heard from Michael Buckley, VenetianPrincess, MysteryGuitarman and Happyslip. As VidCon2011 approaches, it’s…