Twas the Night Before Christmas: Celebrity Impressions

Looking for some new stats on YouTube and Advertising? Here’s a roundup thanks to eMarketer, Credit Suisse, Mashable and an infographic from MDG Advertising. Some highlights: US digital video ad spending will nearly double in only four years, climbing from $4.14 billion this year to $8.04 billion in 2016. The CPM for midtier sites and…

A fireball seen streaking through the sky in Lakeway, Texas “turned night to day,” according to a police officer who witnessed the event.Hundreds of residents who witnessed the bright light in the sky called police and media, KNBC-TV reported. “A police officer who captured the video said the light turned night into day,” Local 6’s…

Get used to prerolls and video-enabled display ads. The UK’s office of the IAB (Internet Advertising Bureau) predicts online-video ads to become the most popular format (source). Today the bureau reports: “Video ads and rich media content are set to overtake more traditional forms of online advertising such as display and banner ads in Australia,…