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New Book: “15 Minutes of Fame: Becoming a Star in the YouTube Revolution”
I thought I knew my fellow YouTubers well, but I learned some interesting facts about some of my favorites in a new book by Frederick Levy (see his YouTube channel). Levy covers some famous YouTubers, and me too. There’s a Q&A and some coverage about the NAPPY campaign I had almost supressed. Worth a read…
Debunking the Mythical Value of a Video “Subscriber”
Fifteen years ago I worked at a small newspaper in Georgetown. I was on the editorial side, but I used to hear my colleagues on the “dark” side of advertising boast about our subscription rates. They were 3 times the quantity of newspapers we printed each week! I asked our chief lying officer (CLO) about…
Nope. I Still Smell It. I’ll Flush Again.
Obsessive cat flushes toilet over and over. Damn I love the Internet.
Chad Hurley (co-founder of YouTube) and Michael Robertson (counder of MP3.com)
Here’s a video from ZDNet that features part of a round table about consumer-generated media at the AlwaysOn Stanford Summit in Palo Alto, Calif. At first I’m bored by Chad. Then Michael kicks in, and I almost think we’ll have an intelligent debate. But it seems like the themes are: YouTube is creating a stage…
Madonna: Not a YouTube Virgin
Madonna aint acting like a virgin on YouTube. While other stars have fumbled in their attempts at the largest online-video site, Madonna gets 5 stars for her homepage video. Why? We imagine this video was featured by the advertising department (likely a paid promotion for her new album “Hard Candy”). And although YouTube editors may not…
AOL Buys Banners on YouTube
I can just hear the internal dialogue on this banner campaign… AOL VP of Marketing: Why are we still running ads on YouTube? AOL Media Buyer: Because you told me it might help in our negotiations to buy YouTube. AOL VP of Marketing: Well Google bought them, idiot. They’re our competition in case you’re not…
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Same goes for every possible YouTube username.
googyou.com is not taken.