Revver to Launch 1.0 Today

ByNalts

After almost a year in beta, Revver is expected to launch its new API site today. The folks were up late last night, as evidenced by this surreal flick shot by Rob (Revver’s CIO).

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Brotherhood 2.0: Two Brothers Using Only Videos for One Year

ByNalts

It’s nearing the end of John and Hank Green’s experiment called Brotherhood 2.0. They’ve used video to communicate each day for the past year… each posting a video on alternative days, and communicating in no other way. And they’ve invited the world to watch… The two recently helped initiate “Nerdfighter Power: ’07 Project for Awesome”…

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Wanted: New Marketing Skills for 2007

ByNalts

There’s a fairly new skillset required of marketers as sponsored, user-generated video takes shape this year. Historically, marketers are trained to listen to the customer, shape the messages, and manage the agency to achieve “reach, frequency and single-minded propositions.” Rinse. Repeat. Along comes viral video. At first, marketers sit on the sidelines. They watch. Then…

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Marketer’s Guide to Social Media in 2009

ByNalts

Thanks to SomeCallMeJim (a WVFF tribe member), who helped summarized this BeingPeterKing novel about what the future holds for social media. Indeed this 23-page “Social Media Predictions 2009” article should be required reading for marketers… whether they’re concerned about Google buying Twitter, or whether they want to know what to do about “accidental” spokespeople versus…

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When a Copyright Violater Gets Violated

ByNalts

I like scoring my videos with copyrighted songs, but I started to realize that it’s not sustainable. So now I’m carefull with copyright issus — using royalty free content or my own creations on GarageBand (Mac). I had a new awakening about copyright violation yesterday when speaking to a guy from Google Video. I realized…

Meet Evan Spiridellis of Jibjab Media (Via Knestor, the Smart Borat)

ByNalts

Knestor, the smart-man’s Borat, is the awkwardly intelligent alter ego of Jim Meskimen. Jim is that voice you’ve heard as just about every political figure on JibJab’s celebrated animations, and he’s been the subject of countless blog posts here. So it’s a delight to see the bow-tie, tweed jacket wearing faux Brit interviewing the very real Evan…

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