On Hold With Blackberry

Some call it “virality.” YouTube Broker called it Viralaliscicy. Let’s call it “Viralacticy,” a play on viral and “elasticity.” What’s the formula for viralacticy of a viral video advertising? It’s simple. Punch x Message = Impact. Scenario 1: Let’s say for instance, that we had a viral ad that delivers a killer punch. (Punch is…

Kids today. “A bump in pay may not be the best way to retain young talent,” says the Tuscon Citizen. “A shiny trophy and a glowing memo might do the trick for the men and women who are coming up behind ‘Generation X.’” Buns and Chou Chou from RabbitBites were kind enough to have me…