When I first discovered Yahoo! Answers, I rolled my eyes. Another futile attempt to facilitate the “knowledge sharing,” which historically provides lots of value for the recipient but little motivation for the subject-matter expert. It’s been the age-old problem of knowledge management within corporations, and part of the reason that Epinions and other companies have…
Here’s an excerpt of a wonderful post on Cracked.com titled “YouTubers That Will Never Be Famous.” It’s an opportunity for me to “clear the air” about being a self-proclaimed “weblebrity” (which is, you see, rather distinct from being a celebrity). LONG post, here, folks but this one is jam-packed with delicious goodness. The internet is a big…
One of the factors that has limited the growth of online-video advertising is the production and traffic work. Mike Shields of Mediaweek reports that the Interactive Advertising Bureau this week introduced a set of guidelines to standartize online-video advertising and make the medium “easier for advertisers to buy.” The new guidelines cover three basic forms…
Google fired the engineer who convinced Virgin Founder Richard Branson and Google Co-Founders Larry Page and Sergey Brin to participate in an elaborate hoax (see press release) inviting individuals to apply to live on a Mars colony sponsored by “Virgle.” Wired Writer Loretta Hidalgo Whitesides called it the “funniest April Fool’s Day spoof I have…
Sorry, Partners. Seems a few YouTubers have been getting the following response when trying out for YouTube’s Partner Program. “The current level of viewership of your account has not met our threshold for acceptance.” Should they announce what that threshold is on the “who qualifies” page? Or provide a message that is a little more…
Google closed on the acquisition of DoubleClick today, and issued this statement to address concerns (continued Dart service, as well as privacy provisions). As a buyer of interactive media (primarily paid search but also targeted display), I like this deal. Google’s muscle, innovation and discipline from the paid search origins means this could enhance the…
Thank you, dear readers, for your help finalizing this version 1.5 of “How to Become Popular on YouTube Without Any Talent.” Honestly, if I look at this document another moment I’m going to boot. If you’re looking for my real book, “Beyond Viral,” published by Wiley & Sons in 2010, please click here. (Warning- clicking…
[NOTE- THIS POST IS OLD. FOR THE MOST RECENT VERSION OF THE BOOK, SEE THIS POST] On Friday I’m releasing a free eBook titled “How to Become Popular on YouTube Without Any Talent.” I won’t make any money for each copy downloaded, but I’ll make it up in volume. Below is a draft that still…
It’s not often my boss mentions YouTube, and I usually try to avoid eye contact when he does. But at today’s staff meeting he mentioned that a friend from a former employer had a YouTube video called “Here Comes Another Bubble” by The Richter Scales. It’s a wonderful satire on the absurdity of web 2.0…
Guest Blogger: Brett Slater (SlatersGarage) So… This is what the inner sanctum looks like? Kinda blah… He needs something on the walls in here. Anyway, hi. Nalts and I have been getting a ton of feedback on the collab video we did poking fun at Google’s brainchild, the “Dream Phone.” This is the one that’s…