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What Will YouTube Do When Paris Hilton Doesn’t Save Them?

ByNalts

TechCrunch’s Marshall Kirpatrick reports that YouTube tomorrow will unveil a number of branded commercial channels– including a Paris Hilton channel being featured on the homepage. This is a surprising and encouraging move from a video site that hasn’t shown any other interesting way to profit from its incredible appeal. Fox has paid an undisclosed sum…

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Top 10 Ways to Get Your Viral Video Seen

ByNalts

Ironic title because a video isn’t viral UNLESS it’s seen. But it got your attention, didn’t it? Here are some tips for ensuring your video is seen beyond 14 teenagers on YouTube. Just like search engines are in constant flux, so is online video. So this advice has a limited shelf life: Make it good….

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Another Ranking of Top 10 Video Sites

ByNalts

Here’s another ranking of top video sites (by LightReading.com). I’m reminded that it’s probably time for me to update my ranking of the top revenue-sharings sites. I admire LightReading’s thorough review, but I’m surprised that it overlooked the fundamental differences in business models between these sites. I suppose LightReading is an infrastructure site that is…

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Google XXX

ByNalts

Techcrunch discovers that Google Video may be moving into the adult video arena. Yipes. “People watching Google Video closely noticed a change this week in the upload area – the restrictions on uploading “pornographic or obscene” material is now just a restriction on “obscene” material. They’ve also added a “mature and adult” category to the…

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After Fame? Be a Big Fish in a Smaller Video Pond.

ByNalts

  Like lemmings to the sea, everyone’s throttling YouTube with their stuff in hope of fame. Want a little secret? It’s hard as hell to breakout on YouTube. If you want quantity of views, you’re much better off in Google Video, Yahoo Video and some of the third-tier sites. Why? It’s the best kept viral…

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Google Displays “Video” in Search Options

ByNalts

Google is taking one more step to getting serious about online video. Getting real estate on the homepage of Google is like trying to install a golf course in Manhattan. But once you’ve searched something, you’ll notice a “Video: New” icon that allows you to refine your search. See below for example. The searches appear…

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Extra, Extra: Google Video Preparing to Share Ad Revenue With Video Creators

ByNalts

Google Video is rolling out some new features, including “instant gratification” uploading, and the ability to add comments, tags and ratings. Buried quietly in the “terms and conditions” (which you default accept if you don’t opt out in 5 days) is some language that suggests Google Video is preparing to give amateurs the ability to…

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Google, Ads and Distribution! “No One’s Ever Done This Before.”

ByNalts

Another online video article by WSJ: “Google to Distribute MTV Clips: Deal for Ad-Backed Videos Could Bolster Revenue, Broaden Viacom’s Reach” by Matthew Karnitschnig. How’d you like to have that last name and have to spell it to people 4 times in a row every single day? The Highlights Google will distribute video programming from…

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Moguls of New Media According to WSJ

ByNalts

If you want a quick crash course on the abscure talent that have become famous from online video, blogs, podcasts and the like… check out this nice WSJ article by John Jurgensen. It’s titled “Moguls of New Media.” Highlights from the piece Christine Dolce, whose MySpace page boasts nearly one million friends — making her…