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Advertisers Like “YouTube Safe” Content: So…
Advertisers like safe content, and it won’t be long before media buyers restrict certain YouTube ads to “safe” videos to protect their marketing clients and brands. So now that mama Google allows YouTube partners to note that the video is “safe” (no drugs, no violence, no sex, and no drugs), I’d urge you to code…
Behind the Scenes of “The Office”
Here’s a “behind the scenes” video that includes some favorite actors and actresses of NBC’s “The Office.” I attended “The Office Convention” yesterday (Oct. 28, 2007) in Scranton, Pennsylvania. My wife (wifeofnalts) is from Clarks Summit, PA — just miles from Scranton. Ed Helms, Oscar Nunez, Leslie David Baker, Craig Robinson, Angela Kinsey, Mindy Kaling…
The Marketeter’s Cheat Sheet to Viral Video
You’re running a brand that is trying to “dip your toe” into social media and online video, and you’re facing some important questions: Is my brand right for this? How can I experiment without ending up as a “case study” failure? Can I convince my company that we should do this? What are my options…
GooTube Conspiracy
The GooTube Conspiracy is becoming interactive. If you’re new to this, here’s the story. Steven Chen and Chad Hurley kidnapped me for reasons I can’t explain. My theory is that I did some anti-YouTube rants back in the 1970s and someone told them. Now I’ve been “on the run” from them. On the advice of…
Mandatory Reading for Journalists Covering “Online Video”
Dear regular WillVideoForFood readers: permit me to speak directly to the media in this post. Read this if you wish, but most of it’s not new to you. My friends in media. You’re under deadline. You want to do a story about online video. Your instincts tell you to package another human interest story about…
YouTube Viral Video Broker!
Advertiser looking for reach? Viral-video creator looking for income? Video website looking for revenue? It’s the YouTube Viral Video Broker. He’s got the answers. Tags: Laipply, Numa Numa, Emmilina, Brookers, Smosh, YouTube, Coke, Coca Cola, YouTube, McDonalds, Subaru, Verizon, Singular, Wireless, Advertising, Online,
