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Can Google Sell Online Video Ads?

ByNalts

There’s been a lively debate recently among online-video enthusiasts about Google/YouTube’s capacity to sell display advertising. Sales people need different skill sets selling paid-search (automated, measurable, bid-based) versus display advertising (which is less measurable and more like selling television or print). To understand the distinction, see Google’s video; this is something we’ve been exploring at…

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YouTube Technical Problems Create Pissed Unpaid “Partner”

ByNalts

He’s one of the most prolific YouTubers with more than 123,000 subscribers, daily comedic and topical rants, and he makes his primary income from YouTube’s “Partner Program.” But Sxephil was so frustrated by YouTube’s technical problems — which he said deprived him of ad revenue — that he turned his daily rant toward the Google-owned…

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CBS Covers “Viral Videos” and Online Advertising Implications

ByNalts

Here’s an interesting CBS story on viral videos and how marketers are approaching them smartly… and not so smartly. Very well produced piece. Of course I’m biased. My “Annoying Bird” made a cameo (see top middle of the frame- in green).

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Winners of “YouTube Bubble Burst” Contest

ByNalts

FOR IMMEDIATE RELEASE (Digg this story please) Philadelphia, PA: Sept. 27, 2006: WillVideoforFood announces the tie winners of the “YouTube Bubble Burst” contest. More than 50 entries predicted dates between Octembuary 5, 2006 to 1 AD. Contest rules stipulated that YouTube’s bubble burst would be determined by the occurance any of the three following events:…

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Best-Kept Secret in Video Curation: (Second Life for Viral Videos from Another Dimension)

ByNalts

If I was Ray William Johnson or Sxephil, I might keep this coveted “fountain of delicious video” to myself… featuring them on my own videos, with perhaps a brief credit to the creator but not the source. Alas, I lack the good sense of my big brothers on YouTube, having been cursed by an impulse…