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ByNalts

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Ketchup Contest

ByNalts

What do you do when you hold a ketchup contest and about half of the entries are from one guy? Here’s Heinz’s YouTube site, and here’s the gratuitous contest site the agency presumably convinced the brand to build (equiped with auto-rolling video- ick). Still, it’s a good brand for a contest, isn’t it? Who can’t have…

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Two New Video Sites Pay for Content!

ByNalts

Revver has remained the prevailing platform by which people with video content can share their material (like YouTube) but also get paid based on the quantity of people that view it. The funds are generated through advertising dollars, and split 50/50 between Revver and the owner of the content. Now Revver has two new potential…

YouTube Cewebrity Dance Off

ByNalts

Leave it to the hyper talented Davideo Designs (see his website at www.davideodesign.co.uk) to create this magically delicious “YouTube Celebrity Dance-Off” competition. The poor guy solicited clips from YouTubers, and patienty waited. Finally he decided to go with special effects listed below. After SMPFilms decided to bust me in his recent video (which will probably…

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Video Sponsorship Trends: “Cashing In” or “Selling Out”

ByNalts

I like this “Viral Video: Cashing In or Selling Out” by Jennifer Hollett (Canadian Globe & Mail), and not just because I’m featured in it. It’s actually a well-balanced view of the issues surrounding paid sponsorship and product placement. As you may know, there are two different ways to make money via online video. You…

8 Comments

  2. Congrats to Freddy? XD I got one of those e-mails last week or something like that … so I signed up and monetized a few videos. I don’t think that it’s full-blown partnership … but then again, I have a ton of videos …

  3. I swear, if I see, or hear, the word MONETIZE again, I’m going to inflict physical harm on someone. It’s as annoying as “incentivize.” Grammar people. PLEASE. Now that that’s out of the way, I definitely think Freddy has more talent than most of the current partners. Be scared, Shaycarl. Be very scared.

  4. You Tube is going to the dogs…it kinda seems like it became too easy or something even though I haven’t hit it big… it seems like before partners the channels had to be very creative to make money and then when partners first began you had to be a real comedian…You Tube used to be full of wackos and crazies…now its all la…deee…da…are we just too focused on our own interest now? I mean is it too late to hit the wider audience with a video for everyone? You know something that is so crazy that everyone must see it and it is community and it is a riot…

  6. This is not a partnership. We talked about this before. You get to share ad revenue, but you don’t get the branding perks and stuff associated with being an actual partner. I got one of those emails a couple months ago and am earning a few pennies, but YouTube rejected my partner application.

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