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Get Paid to Do Word-of-Mouth Marketing: CashtoBuzz.com

ByNalts

A new startup is paying college kids to simply mention product names to strangers. It’s part of a new viral-marketing wave that capitalizes on the trust of peer-to-peer “buzz marketing. Here’s a video that explains how the system works, and be sure to visit www.CashtoBuzz.com to see some top-notch clients. [youtube=http://youtube.com/watch?v=e9KtYoUoImk]

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The Problem With Predicting the Future of Online Video (and the magic of marketers)

ByNalts

Ladies in gentleman, in this seminal post, I shall speak to you not as a video entertainer but as a student of psychology, a practicioner of marketing, and a former magician (age 10). Watch in awe as I explain why our human species has trouble predicting the future, why some of my online-video foresight has…

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Fox to Sell Prison Break Episodes for $1.99 Online

ByNalts

Regarding the recent news of Google/Viacom and Fox’s move to sell video online, Catherine Holahan of Business Week Online writes: …The deals show just how far the online video industry has come in the past year—and are a harbinger of where it’s headed in a hurry. In a matter of months, many online video sites…

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A Plea for Videos Featuring On-Air Talent Rants & Outtakes

ByNalts

Dear production team, For years you’ve quietly enjoyed that old Beta tape packed with outtakes of your abusive talent — sharing it only with select friends after dinner (and a cheaper version of the beer your talent drinks on his bloated network expense account). Now you’re seeing your production-crew comrades upload clips of nutcase anchors…

HBOLab’s “Hooking Up” Web Series Debuts Today. Satire Ensues.

ByNalts

HBOLab’s “Hooking Up” series debuts today (see premier episode), and here’s a sneak preview of photos of the cast. There’s also a new YouTube channel with a trailer for the series at YouTube.com/hookingup. I don’t know much about the story because I only read my own short scenes with Michael Buckley. The plot revolves around…

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Al Gore’s Penguin? You Have a Right to Manipulate Me. As Long as You Tell Me You Are.

ByNalts

One of my wife’s tabloids featured an ad for Vitamin Water featuring American Idol star Kelly Clarkson (I guess she lost enough weight that the campaign is live). The ad is made to look like the cover of the tabloid and uses its masthead. Since it appears upsidedown and is marketed by tiny 10-point type…

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