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A Message to Online Video Sites- What Do You Need?

ByNalts

Dear online video sites. Thanks for giving us free access to online videos, as well as absorbing the costs of hosting and serving the videos. Unfortunately, that's become a commodity. I think you know this, but in case you don't… what attributes do you need to ensure that you're not a "Pets.com" of the online…

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The Marketeter’s Cheat Sheet to Viral Video

ByNalts

You’re running a brand that is trying to “dip your toe” into social media and online video, and you’re facing some important questions: Is my brand right for this? How can I experiment without ending up as a “case study” failure? Can I convince my company that we should do this? What are my options…

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Eefoof Compared to YouTube… Like Revver Doesn’t Exist

ByNalts

Interesting that Eefoof — a relatively new site that pays creators for content — is getting billed as a “YouTube competitor.” Check out this CNBC story and this Digg.com post, which raises the question as to whether it will be a YouTube killer. Mashable challenges the business model and calls the site ugly. I give…

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Mrs. South Carolina Meets Chris Crocker in AOL News Ad

ByNalts

A video creator I get hundreds of positive and negative comments per video. As a result, I tend to leave only positive, constructive feedback on other people’s videos. So I have to save my criticism for online advertising like this AOL News spoof on Chris Crocker, Mrs. America and tasers. Let’s start positive: Shows AOL…

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