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YouTube’s Videotargeting Gives Advertisers Precision

ByNalts

Now you too can target an ad on a YouTube video with more precision than ever before. Via YouTube/Google “Videotargeting” you can suggest videos based on keywords (like humor or entertainment), viewer demographics (age and gender), interest-based categories or some combination of the three. Read more on the YouTube Blog or Mashable. Says Google/YouTube: Our goal…

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Google Gulps YouTube… The $1.65 Billion “Crying Game”

ByNalts

Google proposed to YouTube. It reminds me of The Crying Game, only we haven’t gotten to that part in the movie when the camera tilts down to reveal the “secret plot.” Perhaps the most fascinating thing ahead will be to watch what happens to Google Video as the merger works its ways through the legal stages. Hey-…

Bidding Farewell to Daisy Whitney’s New Media Minute

ByNalts

Daisy Whitney, creator and producer of “The New Media Minute” is ending the nearly 5-year-old show. Whitney posted her final episode last week, and says she’s, “just going old school reporting on media in articles and columns instead.” Whitney will continue her reporting on new media for such outlets as MediaPost, Cynopsis, @Beet_TV. For as long…

70 Comments

  1. Wllv lgo4fud cmmnets lso brkn?

    See that? That was a conceptual joke that was. And YouTube comments were wonky as hell yesterday, but are back to “hate mail” levels today.

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