CCC. That’s what I call ’em. Others say “consumer generated media,” but open-source ads are a subset of CGM.
So here’s Yahoo’s collection of volunteer ads.
The grand prize is… um… there’s isn’t a prize.
But you’ll win the hearts of Yahoo. So go for it. Best of all, you can send yourself a reminder so you don’t miss it. Like I did with “The Office” promotion.
The Gap logo disaster brought attention to crowdsourced creative, and the issue is debated in this awkward cable-TV-like debate about the rights and wrongs of crowdsourced creative. Occasionally we get to hear from GeniusRocket’s CEO Peter LaMotte (who happens to be the guest of the segment), but mostly co-hosts Sarah Lacy and Paul “I like…
Yesterday’s post about Viacom suing Google brought a couple dozen fantastic debate points. You can rest assured that Viacom’s public relations team is doing a “word of mouth” audit (using Buzzmetrics or another player) and that your quotes are being read by nervous spokespeople. I was amused by at Slashdot in which one individual suggested…
In a creative & financial dispute that began early this year, the people behind YouTube’s popular The Retarded Policeman series recently brought their feud to “court of public opinion.” Mediocrefilm‘s Greg Benson created the show with his wife Kim Evey (who produces The Guild, staring Felicia Day), and hired “Ponce” Perry, who stars as the,…
What perfect timing. I watched this “New Media Minute” by Daisy Whitney, and was interrupted by a Product Director who’s seething over his clueless media buyers. My client, like me, is perplexed and annoyed by the inability of most media buyers to speak succinctly to brands about two simple things: whether the media spend is,…
David Spark of SocialMediaBiz.net makes the case that social media isn’t all about ROI. “We’ve been trained that everything gets measured down to a sales lead. If that’s how you measure social media, then forget it,” said David Meerman Scott, author of The New Rules of Marketing and PR and World Wide Rave. Here’s my…
TubeMogul upgraded its total file size to 1 GB, and Brett Wilson (its CEO and founder) claims they did it for me (I begged). You see, if you’re posting videos online, you might as well post everywhere you can (even if 95% of your views are on YouTube). As long as you set up your…
Comments are closed.
Who wants the hearts of Yahoo? What did Shakespeare say? “Yooks! This pile of reaking dung tendered for the soulswept sweat of my brow? Methinks ye sell me short.”
Or something like that. For all the work involved in making a video, I’d want at least a reach-around.
So, uh, why did you have to close the comments on the Bait and switch article above?
I’ve tried uploading videos to Yahoo video and can’t get over 4 views for my stuff. AOL video is much better. AOL video is the bomb. The worst of my crap easily gets 30 views right off the bat.
Closed comments!? No way. Must be specialopsmedia’s hacker that did it.