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Quiz: You’re the Head of PR for Unilever

ByNalts

You’re the head of public relations for Unilever. Time for a quiz. But first, a background to our case study. Your company’s Dove Evolution campaign was a great success (see video) with more than 12 million views. Meanwhile you’ve got this other lil’ brand called Axe, that happens to be using viral video to relentlessly…

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Creating The Frankenstein of Online Video Sites

ByNalts

Did you ever play the game in college where you tried to imagine the perfect woman, and you’d combine parts from various people you knew? Kinda like building the Frankenstein of women? Jennifer’s nose, Cathy’s eyes, Christy’s… um… personality, etc.? That’s what we’re going to play now. I’ll start. I’m going to create the perfect…

Health & Community: Pictures & Video’s Impact

ByNalts

I’ve seen YouTube’s power as a community, and occasionally it rallies on behalf of an individual or cause related to health. However I’ve yet to see a health community that’s truly powered by images and video (and involves patient-to-patient peer support leveraging webcams and the Internets). In general, I like when the power of new-technology…

14 Comments

  2. OK, the beating breasts were just creepy, but what’s so stupid about a marshmallow shooter? It’s a classic cubical warfare toy.

  4. Youtube’s streaming really sucks the last 36 hours. Are they cutting corners? Saving bandwidth for the big boys? Trying to turn a fourth quarter profit?

  5. @4 I haven’t noticed. Probably because my internet connection is being really slow lately.

    My connection speed was a blistering 11 KB/sec earlier today.

    I’d upgrade, but I’m locked in to whatever contract my apartment complex has with the Internet Service Provider.

  6. I think the coolest invention is the Priarrius or the Ferrarius or whatever you want to call it in your latest video!

    I think Jo needs one of those fake baseball cracked thru the window decals next!

  9. I remember when Kevin shut down his Revver blog (Revverberation). It was just like this. He slowed down his posts. Then stopped. Then announced it “went dark” after he set up this one.

  10. @9 Kind of sad isn’t it. His hair blog hasn’t been updated recently either (in fact, it’s been over a month).

    His video uploads have slowed down significantly too. Remember when he would upload a video every time you poop? I don’t know about you, but I think I’ve probably pooped more than 5 times this month.

  11. @10
    Oh, I always uploaded twice as much as he ever did. He got more views, but I worked harder. I’ve uploaded nearly 2,000 videos (and deleted half of them, the worst ones). Kevin has always been laissez-faire about quantity. Remember his Get Fit channel? Nobody else does, either. Hahaha! No, if you wanna hear from Kevin these days, you gotta tweet him. Hey, it’s twick or tweet season….

  14. Well, like I said before, I’ve seen it before. First he was all Revver, all the time. Then he dropped that for the wider genre of viral video. Now he’s gone social networking. C’mon, Kevin, I know you’re working on a social networking feed out there somewhere, maybe in Pahrump.

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