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The Difference Between YouTube’s Amateur and Professional Content

ByNalts

What’s the primary difference between an amateur on YouTube and a professional creator? Not the production quality or style, silly. It’s the viewership. As you see below, the most-viewed partners are almost entirely professional. Yet the most-subscribed people are almost all amateurs. It’s a simple point, but important one: Don’t think subscriptions will necessarily lead…

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The Personal Sacrifice of Making Videos (Hunting Series)

ByNalts

People often ask how I have time to make so many short videos. The truth is, it typically takes about 1-2 hours per edited minute of a video. This depends, of course, on how packaged a video is (and packaging doesn’t always equate with the “viralness” of the piece. This time includes conceiving, scripting, shooting,…

Biggest Online-Video Community Gathering Ever: July 9-11, LA

ByNalts

Some of the most-viewed YouTube “weblebrities” will gather with hundreds of people in the YouTube community, including video creators and viewers, professionals and stalkers. The event — called VidCon 2010 and scheduled for July 9-11 — includes rapid-fire stage performances by some of YouTube’s biggest “stars,” including comedy duo Anthony Pedilla and Ian Hecox (“Smosh“), “What The…

Biggest Tool Ever Insults Business Cards & Promises to “Build Crowds”

ByNalts

Who is this turd? Joel Bauer? He’s so insecure and arrogant it’s like driving past an accident scene… you can’t help but watch with horror. “He builds crowds… guaranteed.” Yeah, Captain Small Penis. You gather crowds. So does a guy with a severed head in his hand, hanging from the 30th floor of a building….

13 Comments

  3. hmmm i wonder if you would get sued if you changed the title of your book…. *wipes smarmite on this comment*

  4. Omg I can’t believe you used the word ‘smarmiest’. I love a man with a big vocabulary.

  5. I think that guy needs some advice from page 356. Bad editing. That video is waaaaay too long.

  8. I’m a big fan of Nalts and also a purchaser of his book last year. I also had the opportunity to work with the four co-authors of “Video Marketing for Dummies” on the production of their book. Not only are they quite complementary, but good reads. I’d add these two, plus Steve Garfield’s and Greg Jarboe’s to the video marketer’s book shelf. If you’d like a video overview of the book with a customer example, you can find it at http://www.pixability.com/pixabilitytv#pixtv20.

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