SFGate to YouTube Star-Wannabees: It’s Asymptotical.

Sorry, online-video stars of 2011 and 2012. Seems your future is “asymptotical,” according to this report by SFGate titled “Inside Google’s Boot Camp for Viral Video Stars.” The New York Times covered the recent program for the “chosen” YouTube Partners that were selected as YouTube NextUp winners (see explanation of program). Yeah I had to…

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NextUp YouTube Winners in NYC

So the NextUp YouTube winners are in NYC right now… receiving loads of love from Google/YouTube. It made me happy seeing the next generation of amateurs… and to see that Google/YouTube still encourages them even while commercial content is on the rise on the world’s second-largest search engine. I was invited to speak to the…

Knalts the Knife: Ouch

It never seizes to amaze me the “street cred” I get for being the knife in Annoying Orange. Grant, my parts are small with the exception of my debut (No More Mister Knife Guy). My “Mommy and Me” part was especially brief, but at least Wifeofnalts made her debut on the series. Now let’s take…

YouTube Takes Roadblocks, Takeovers and Fat Boys To Yahoo Level

YouTube puts Yahoo and even About.com for the most intrusive ad campaign in the history of online-video advertising: Kung Fu Panda 2. While it’s not exactly consistent with Google’s ad model (subtle and relevant) it wins a few points for creativity. And hey… What would YOU do to market this Dreamworks sequel? http://mashable.com/2011/05/11/kung-fu-panda-2-youtube/

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Do YOU Have What It Takes to Become (and Stay) a YouTube Star?

I’ve written plenty about how to become a YouTube star (see free eBook v2 and “Beyond Viral“), but today’s post is the first of a series about the persistence of some top YouTube talent. It’s one thing to break through the clutter and develop a following, but quite another thing to maintain it… the latter…