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What Should a Viral Video Cost a Marketer? (Killer Post)

“The price of a thing is the worth it will bring.” I love that quote, but the reality is that “viral” video pricing has been less about worth and more about cost plus. If anyone should know the “fair market price” of a viral video it should be I — or me (depending on which…

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Another Online Video Show About… Online Video

Next New Networks is debuting an online-video show about online video. Googleburn, which appears each Wednesday is: “the sting in your eyes when you’ve been ogling online videos all night and it’s 6 AM on Monday and oh dear lord you can’t see anything because the Internet blasted you with whiteout,” says host Nick Douglas…

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Another Great Site for Free, Royalty Free Music

The online-video community is in constant need for good, royalty free music that doesn’t cost money. Most of us don’t make enough on our videos to warrant paying a lot. And we’re all sick of the canned stuff that comes with the editing software. For a while, Kevin MacLeod of Incompetech.com had filled that void….

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The Power of Blogs for Video Viralization (MacBook Air Parody Case Study)

As I mentioned in my recent eBook (“How to Become Popular on YouTube Without Any Talent“), Obama-Girl creator Ben Relles taught me about the power of blogs to get a viral video to a tipping point. Candidly, I’m usually too lazy to go searching for blogs that might like a video, and kinda hope they’ll…

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Apple MacBook Air is Obsessed With Thin

Last night I got an e-mail from Mac that showcased the new Apple MacBook Air. The product is interesting and the spot was simple with a contagious song called New Soul by Yael Naim. Although I was already well into my nightly Ambien, I felt I couldn’t pass on a quick parody. About 19 minutes…

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Sales of My Free eBook Skyrocket Due to TechCrunch Coverage

Well, you loyal WillVideoForFood.com readers, please reserve your front row seats, because the auditorium may be filling with some TechCrunch visitors. They actually crunched about my eBook. Here’s my original post about the book, titled “How to Become Popular on YouTube (Without Any Talent).” Here’s my video reaction to the coverage. Or maybe TechCrunch didn’t…

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New Weekly Show Featuring 50 Interesting Online-Video Personalities in 2008: The Bubblegum Tree Show. Yey!

Had enough of horrible big-media interviews of your favorite online-video “weblebrities”? The same questions over and over? The 7 hours you spend, as a video creator, meeting with a television network, only to find your interview has been reduced to a 12-second soundbite? Well it’s time for The Bubblegum Tree Show! Yey! (See trailer). It’s…

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“How to Become Popular on YouTube (Without Any Talent)” – A Free eBook

Thank you, dear readers, for your help finalizing this version 1.5 of “How to Become Popular on YouTube Without Any Talent.” Honestly, if I look at this document another moment I’m going to boot. If you’re looking for my real book, “Beyond Viral,” published by Wiley & Sons in 2010, please click here. (Warning- clicking…

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YouTube Is My Life (Destined for Feature)

I don’t think there’s been a video in 2007 that I’ve watched as many times as this recent discovery, “YouTube is My Life.” Seriously. I think I’m up to 19 views. It’s by ChurchofBlow (aka WeepingProphet). His real name is either Jeremiah McDonald or Bernard Smith, and he’s a former film student based near Boston….