In one of its most underwhelming functionality changes in the past decade, YouTube now offers captions. Qui donne une merde? You’ll need to look for it by clicking the arrow button and selecting “captions” but it probably won’t exist in your language. That’s because the creator has to use special software and can only translate…
It took me quite a bit of research via Adwords (advertisers buying ads) and Adsense (publisher tool to make money) to discover how to buy ads on YouTube. If you want to place an “Invideo” ad (one that sneaks up along the bottom) or other ads, you’ll need a lot of money. According to Google’s…
Remember I predicted that we’d see live news via amateur cameras in 2007? Imagine the next bank robbery where you get to watch along? Maybe there will be an interactive chat so you can give the hostages survival suggestions, and tell them they suck and are gay. Grant, I was a bit early on that…
Micropersuasion and your obsessed fans, take note. Five shiny stars for this pitch from Jason. Let’s review what makes it work: Personalized- says he’s long-time fan (and how can I disprove that, right?) His subject header is brilliant: “Opening myself up to your pointed criticism.” That makes me feel like he wants my critique not…
Lately it’s “The Attack of the Killer How-To Videos Sites.” We’ve already seen ExpertVillage, Instructables, AOL’s How To, VideoJug, and of course YouTube’s How-To section. While uploading on TubeMogul.com this morning, I noticed three more sites that have surfaced. Most of these models depend exclusively on advertising revenue. While that’s a nice interim model for…
Editorial note: This is not for you, dear WillVideoForFood regulars. This is for your illiterate friends. You see, the unaided recall of the name “YouTube” is probably closer to the brands of Google, Amazon and eBay than the rest of the online video sites. In layman terms, that means the majority of U.S. citizens who…
ZackScott, one of my favorite fearless video creators, returns for a guest blog post about winning a recent Xlntads ProQuo contest (disclaimer: Zack and I both contribute to Xlntads as members of a “creative advisor board, and he wins contests while I think about them). Zack told me yesterday, “I’m hoping people think I’m such…
I love a slow-boil video, and this one delivers some hysterical prank bits that become increasingly tasteless… from desktop and fax pranks to “shivving” and murder. All with whispy 1940s commercial music. “Five April Fool’s Office Pranks” on Break.com. I also enjoy the repetition of a gag, like this skinny Brit’s unbridled enthusiasm when his…
Even if nobody reads your stupid blog, it’s worth it just to see what terms people use to find it. Here are some of the searches that led people to this blog. How random. How in the heck are people finding this blog by searching the word “grief”? free episodes of the office 4 grief…
You’re running a brand that is trying to “dip your toe” into social media and online video, and you’re facing some important questions: Is my brand right for this? How can I experiment without ending up as a “case study” failure? Can I convince my company that we should do this? What are my options…