How to Find How-To Videos

One of the most profitable areas of online-video is and will remain “how to.” For most subjects, the content is “evergreen” (not requiring frequent updates), it’s highly sought after, and gives advertisers a way to target consumers by specific interest. But how do you find the how-to video you need “just in time”? First, you…

| | | | | | | |

The Attack of the Killer How-To Video Sites

Lately it’s “The Attack of the Killer How-To Videos Sites.” We’ve already seen ExpertVillage, Instructables, AOL’s How To, VideoJug, and of course YouTube’s How-To section. While uploading on TubeMogul.com this morning, I noticed three more sites that have surfaced. Most of these models depend exclusively on advertising revenue. While that’s a nice interim model for…

Naltsgetsfit Hits First Milestone. Ready for Diet/Health/Fitness Sponsor.

I launched that March 19 NaltsGetsFit video (yes, the shirtless one) before YouTube’s maintenance problem started minutes ago. Here’s the thumbnail, which populated on my channel page. But the video (despite having 150 views) isn’t appearing in classic YouTube fashion. So I made it, ChristopherMast. You? I’m ready for a health/diet/fitness sponsor, now. Get me…