Social-Media Monitoring Problem: Dredging Up Ancient Garbage

I’ve grown increasingly frustrated with social-media monitoring tools, and their inability to filter out old content or spam bots using my old content. It’s very easy for me to assess a social-media tool by querying my own name (Nalts). I know instantly what content about me is new, and can recognize old content that has…

What You Don’t Know About Videos & Search Engines Can…

… be hurting you. Why do keep writing about video search-engine optimization? Your viewers or customers are increasingly using specific terms in their search, and including the word “video” into searches more than the word “sex.” In the past 5 years the term “how to” has grown steadily as a search phrase (Google analytics). Eye…

Copacabana Silicon Valley Parody

From the folks that brought you “Here Comes Another Bubble,” enjoy The Richter Scales‘ Silicon Valley Copacabana parody, “In the Valley.” The camera work was apparently done by my deceased grandmother, but you’ll enjoy the live performance at the Crunchies (source: Mark Casey sending me SFWeekly article). These guys aren’t lounge singers. They’re accomplished attorneys, engineers and…

YouTube’s Videotargeting Gives Advertisers Precision

Now you too can target an ad on a YouTube video with more precision than ever before. Via YouTube/Google “Videotargeting” you can suggest videos based on keywords (like humor or entertainment), viewer demographics (age and gender), interest-based categories or some combination of the three. Read more on the YouTube Blog or Mashable. Says Google/YouTube: Our goal…

Boo Hoo. You Didn’t Get a Google Wave Invitation.

Google Wave Hates You. That’s why you didn’t get an invite. But that’s not my point. I just wanted to share this video courtesy of Shira Couric. It’s informative and hysterical, and there’s no greater moment of panhandling on the web than a restricted Google beta. Naturally you’re saying to yourself, “surely Nalts must have…