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Vlog Series Based on Novel

ByNalts

Meet Othello Gooden Jr., author of “Raylorian Dawn.”Here’s his vlog series. Memoire de Rayloria is named in french because the builders of the Space Station, “Rayloria” or AKA: “Zyra,” were Polish but spoke French and English fluently also along with their native Polish language. Rayloria is the middle name of the space station’s second leader, “Zyra…

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Short Jokes on Video… Ready for Mobile Viewing

ByNalts

Just discovered Mobijokes.tv. The site features very short jokes that are acted out and shot in cinema-quality form. Fantastic production, and some very funny bits. Be sure to sign up so you know when new ones hit. This is the kind of thing that will explode as we start wanting to consume videos via the…

What Media Buyers Need to Know About Online Video

ByNalts

What perfect timing. I watched this “New Media Minute” by Daisy Whitney, and  was interrupted by a Product Director who’s seething over his clueless media buyers. My client, like me, is perplexed and annoyed by the inability of most media buyers to speak succinctly to brands about two simple things: whether the media spend is,…

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Benefit of User-Testing Viral Videos

ByNalts

I hope this video demonstrates the power of user-testing viral videos to ensure they’re funny before launch. It’s the difference between being a viral-video creator and a viral videologist. Our method was simple. The moderator had individual subjects review the videos, and we observe their responses behind a two-way glass. Laughter was recorded, and viewers…

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