Anheuser-Busch has released a collection of video “snippets” to feed the pre-game buzz. Check out the Budweiser YouTube channel to see more.
Here’s a nice compilation of some of the Superbowl ads. Interestingly, DDB gives itself credit in the reel.
I’m betting on the crabs as being a favorite, as well as the hitchhiker with an ax. Hard to tell if the others will payoff.
Some call the game. I call the ads.
Want to get your stuff seen? Should you obsess with YouTube or go for the “long tail“? Let’s explore this important debate, and obviously the right answer is “do both.” But don’t hold your breath waiting for a million views on YouTube, or kill yourself getting your video on the homepage of some niche blog…
Well it seems things are fine in TV Land. A recent study shows that TV ads beat the web in creating engagement (specifically by 38 gagillian times). And a previous study shows we don’t miss the ads we skip. Good news, media buyers! Get those bucks back on television. Next week: Print is alive!
Oh you stupid marketer. I can’t even believe you found this blog post. You’re so stupid. I can’t even help you right now. But Chris Brogan can. He’s got a list of 50 ways a marketer can use social media. Why don’t you go read it so you can make sure you don’t accidentally do…
YouTube and Social Networking
Here’s my video about LisaNova (a prominent YouTuber that broke her streak of sketch comedies by vlogging). I fake an accident in my Toyota. And how appropriate. A Toyota ad right there. Maybe it’s time to buy a Corrolla. Any discounts if I promise to show it on camera?
It’s unfortunate that most online-polls don’t provide an incentive. But if you do see a poll invitation surrounding an online video (on YouTube or other sites), I encourage you to participate, and do so thoughtfully and honestly. I’ll briefly explain how they work, and why viewer feedback is so important to sustaining online-video model. As…
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What’s the spread?
I like the ax one too and I think the Classroom looks funny, but I think the football crowd will go with the Nascar Apocalyps.
Where can I find the Budweiser ad with the auctioneer?