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Interview With Al, YouTube’s Algorithm Monster
We at WillVideoforFood were honored to be granted the first interview with Al, YouTube’s Algorithm Monster. Al makes critical determinations about what videos get seen, which subscribers see what content, what videos are placed as “related video,” and what videos are “spotlighted” throughout the site. He recently took many amateur creators down to 25% of…
Kony 2012 Viral Summary
We’re three days away from when participants of the Kony 2012 movement will be blanketing the town with posters, but one could argue they won’t do much better than the 180 million views to date. Visible Measures has a stat roundup of the social-cause campaign that popped in early March 2012. For comparison, M&M’s 2012…
Evian Stakeboard Babies Go Viral, But Your Brand Shouldn’t Try
Evian Skateboard babies video
Solutions to “Free” vs “Paid” Debate About Online Video
Our friends at ReelSEO revealed the Pew data showing viewer’s surprising willingness to pay for online-video content. Until recently, I’ve been nervous about the notion of any subscription or pay-per-view model because it’s likely a “deal killer” for most viewers watching amateur creators. Sure I’ll pay to license/buy The Guild or Dr. Horrible, but less so for…
Brotherhood 2.0: Two Brothers Using Only Videos for One Year
It’s nearing the end of John and Hank Green’s experiment called Brotherhood 2.0. They’ve used video to communicate each day for the past year… each posting a video on alternative days, and communicating in no other way. And they’ve invited the world to watch… The two recently helped initiate “Nerdfighter Power: ’07 Project for Awesome”…
YouTube Was Beaten (CBS)
CBS shows its editorial class by not just reposting a beating of some dude in Richmond, but titling it “YouTube Beating in Richmond.”