Did you know that people deeply embedded in the YouTube community have regular gatherings in person? The events fetch crowds — ranging from a dozen to several hundred, depending on the location, timing and marketing of the event. It helps when you have a popular YouTube video creator announcing the event and convincing other widely-viewed…
Marketing Consultant Toby Bloomberg (Marketing Diva Blog) is hosting a radio/podcast show on the topic of YouTube as a marketing channel. It’s live tomorrow night (Tuesday, 6:30 PM EST). I’ll be a guest along with Ben Relles, creator of the wildly viral “I Got a Crush on Obama” and Barely Political. Here are the details:…
This isn’t breaking news, but I feel remiss to not have covered the news that Mark Day (markdaycomedy) is now a YouTube employee as “comedy manager” (see YouTube blog. Mark (markdaycomedy) started on YouTube in March 2006, and I’ve long been starstruck by his omnipresence on YouTube and other sites. He’s best known for pimping…
Had enough of horrible big-media interviews of your favorite online-video “weblebrities”? The same questions over and over? The 7 hours you spend, as a video creator, meeting with a television network, only to find your interview has been reduced to a 12-second soundbite? Well it’s time for The Bubblegum Tree Show! Yey! (See trailer). It’s…
I’ve been called everything from a sellout to Satan (this video is the best hater video I’ve ever seen, and features me with a sign “Will Video for Souls” as I transform into Lucifer). So it gives me some relief to know that the online-video community has found a new Osama. His name is Dan…
Guest Blogger: Brett Slater (SlatersGarage) So… This is what the inner sanctum looks like? Kinda blah… He needs something on the walls in here. Anyway, hi. Nalts and I have been getting a ton of feedback on the collab video we did poking fun at Google’s brainchild, the “Dream Phone.” This is the one that’s…
Like that headline? Lots of C’s. It’s the age old problem of online-video marketing. People watch the videos floating around the web, so the medium is brilliantly cost-efficient for awareness and buzz standpoint. But the little repressed direct marketers in us are looking at the paltry click-thru from video to branded website, and wondering what…
I don’t often regret living on the East Coast, but here’s an event that sucks to miss. LonelyGirl14 Creator Greg Goodfried is speaking about the intersection of content and advertising. It’s part of a series called “Pier Screenings: Web video from the littel screen tot he big one.,” and it’s sponsored by NewTeeVee and Metacafe….
I know I just wrote about RabbitBite’s Buns & Chou Chou since they had me as their roving reporter for Salon. But they’ve bestowed an even more special honor: being a guest on Coffee Talk. I discovered Buns & Chou Chou when they interviewed the magnetic Micki Krimmel (who was then with Revver). See Micki’s…
Mia, an editor at YouTube, has gotten personal with her own video. YouTube employees have historically has been less accesible than those of other sites. It appears the company is trying to connect with the community. In this video, Mia invites users to create featured videos or act as “guest editor.” She even provides an e-mail…