YouTube is about one month into its most significant design change since launch: Cosmic Panda. I have a feeling I know where they got the “cosmic” and the panda.” Let’s look at the redesign, and overthink what it might tell us about YouTube strategy, and what I believe works and sucks (wins/fails). As with other…
What are the best free online-resources to help you create a film look with a digital camera (even a $500 HD-SLR camera will do the trick). While writing my last post about how to create film-like effects using an HDSLR camera within a budget, I realized there’s loads of great articles, blogs, video tutorials, discussion boards and…
More and more YouTubers are tossing their videocameras for HD-SLR cameras, and producing film-like quality. Here are free low-budget tips to create a film effects and other special-effects… without expensive equipment or professional experience.
tweet Letterman @Late_Show get Jim on – maybe he’ll wave to us [youtube=http://www.youtube.com/watch?v=VdjwS4Hvtgw]
Watch out television. The joyous home-shopping experience can be now experienced via the comfort of online video. The New York Times reports that Joyus is satisfying that raging unmet need: Unlike other e-commerce sites that use video to advertise products, Joyus uses video to sell the products, and cites comScore statistics showing that shoppers who…
An monkey/ape using an AK-47 video has gone viral with more than 12 million views since it was posted less than a month ago… While it may have fooled your barber, you certainly know better. It’s an increasingly rare but solid example of using faux footage to stimulate buzz… in this case for 20th Century…
Time for a quick “best of” of VidCon 2011, the second-annual gathering of creators and members of the YouTube community (founded and run by Musician Hank Green and his brother Author John Green, aka VlogBrothers). Oh I’m Nalts by the way. My nametag was titled, “once mattered.” 🙂 Here are some of my favorite 15…
Red Giant software showed that, despite the horrific odds, a company can still produce great entertainment that also promotes a product… it helps that the product includes software effects for videos. Source: Mashable. It’s gotten 500K plus views on Vimeo, which I’d say represents about a 50% penetration to its target market (artistic video creators)….
There are too many and too few statistics about online video and YouTube. We’re quite tired of hearing some of them: like how many videos are uploaded in a given timeline. But thanks to Pew and the increasingly popular “infographics” for giving us more than we could ever remember. This one (image on right) is…
Yes. Video prerolls are both growing and declining. The good news for viewers is that we saw fewer prerolls. But we saw more “polite prerolls” (option to escape) in Q1 2011 as reported by AdoTube/eMarketer. Since this doesn’t include YouTube data and presumably a small sample of total online-video ad streams it does need to…