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The Article That Popped the Online Video Zit

ByNalts

Kevin Maney of the USAToday wrote the article that might pop the Internet online video zit. And it needs to be popped. I can’t stop looking at it. I just want to take my thumbs together and pop that pulsating red and white pimple. Because only when it’s gone can we move to the interesting…

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How Google Ate YouTube

ByNalts

Jason Dowdell of “Marketing Shift,” writes this about Google vs. YouTube: For the moment YouTube appears to have an insurmountable lead in the user-generated video space. YouTube has the quirky, clever, and oddball content from thousands of individuals, while Google Video has Mr. Magoo and Charlie Rose. However, Google has several things — namely Google…

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Join the YouTube Bubble-Burst Pool… no cash required and t-shirt and fame await you

ByNalts

NOTE: Log your votes on the above tab “YouTube Bubble-Burst Pool.” We’re having a WillVideoForFood Pool on when YouTube’s bubble bursts. I’m saying 67 days. Here’s how the pool works. You guess the exact days between now and the bust, and submit that number as a comment. The bust will be defined by any of…

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Memo to Chad Hurley: Sell YouTube, You Moron

ByNalts

The New York Post ‘s Tim Arango reports that YouTube could go for a billion dollars. Chad Hurley, YouTube founder, could make $400 million in the transaction. These YouTube guys haven’t paid a bit of attention to my rants since I’ve been blogging about them for the past 6 months. But trust me in that…

The Business of Viral Video

ByNalts

BusinessWeek Technology Writer Catherine Holahan writes about the “raising bar on viral web ads.” My favorite part of the article is that it turned me on to this viral campaign for Axe (called Ravenstoke). Here are some other highlights. Video viral marketing—so named because it relies on computer users to spread commercials from person to…

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Thursday Night TV Losing Its Reign?

ByNalts

I’m baffled why my agencies aren’t thinking like Jason Glickman of Online Video Insider. In ,” Glickman writes: …Advertisers can aggregate a reach of millions that rivals television. Many online networks even help with the translation between online numbers and GRPs so advertisers can slot the numbers right into their plans. Much of this reach…

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YouTube Uploader Gets Sued For Copyright Infringement

ByNalts

Sensational headline, and not yet true (that I’m aware). But it will be this summer. If you’re ripping off TV and uploading it, you can’t hide behind YouTube. Remember the Napster days when a few individuals got singled out and brought to court? We’ll soon see a few high-profile lawsuits against not YouTube but its…