Stupid Ass YouTube News

There was enough stupid ass YouTube news to warrant a post. Where to begin? Oh- NSFW. STARBUCKS FIRES DOUCHE-BARISTA TOO LAZY TO QUIT How about Christopher Cristwell getting fired for a YouTube song? Oh, yeah… the barista was wearing his uniform and bemoaning his job at Starbucks. So we’ll put that into the “too much of…

Anti-Social Advertising: Online Video Implications

Facebook Head of Ad Products Gokul Rajaram shared some thoughts on social advertising using such meaty words as clustering, user actions, signals and advertising… and the future of social advertising. Facebook’s ads, like Google, are bid driven (CPC/CPM), and Rajaram was the former Google guy who started Chai Labs (later bought by Facebook). Social advertising,…

AdAge Review: Best Book About Online-Video Marketing & YouTube

I just made that headline up. Advertising Age reviewed my book, “Beyond Viral” and did not call it the best book about online-video marketing and YouTube. But I’ve got a hungry search engine spider to feed here, so work with me. And if you’re a teacher you should definitely put this on your curriculum because…