Hang on Baby, Friday’s Coming
I want to buy one of those cat posters, but couldn’t find one. So I made one from a Flickr creative commons photo (credit). Hang on baby…
Digvjay Singh is Poo Poo Head
Digvijay Singh is an Indian politician who’s litigating against YouTube, Facebook and other sites… issuing “DIRs” according to Times of India. And that’s not a “finite impulse response,” stalkerofnalts. Reports the Times: If the originators of hate mail can be identified Singh would be perfectly within his rights to move cases of defamation, perhaps even…
Immersive Online-Video Ad by Honda Feateres Patrick Warburton
Finally an interactive, immersive online video ad that doesn’t skimp on the comedy or selling. Patrick Warburton takes us on ‘GOOD REASONS,” an interactive entertainment experience that highlights Honda and takes the viewer on a guided web surf. While the interactivity is limited during the 9 modules, Warburton’s script is clever… he’s seen tapping a…
How To Direct Childran in Video (without crew)
So you’re a parent making an amateur video, and you don’t have a crew. You want to get the best out of the kids, but you know they’ve got the patience and attention of a fruit fly (a trait they inherited from someone). Here are some tips. In the sample videos, both promotions, my children were generally…
Showtime’s Babass Homeland Premiere
Hats off to Showtime, which not only secured a full takeover ad on YouTube to debut “Homeland,” but ran the first episode free on YouTube. No ads, no punitive actions ala Hulu if you fast forward or rewind. That’s just badass, and an amazing marketing strategy. GIVE AWAY your pilot, friends. And you get free…
Vlog Series Based on Novel
Meet Othello Gooden Jr., author of “Raylorian Dawn.”Here’s his vlog series. Memoire de Rayloria is named in french because the builders of the Space Station, “Rayloria” or AKA: “Zyra,” were Polish but spoke French and English fluently also along with their native Polish language. Rayloria is the middle name of the space station’s second leader, “Zyra…
Gap Closes: Video Advertising Is Here (Finally)
This Dan Greenberg story in MediaPost is good news to online-video advertising enthusiasts. Seems the “gap” is closing, and online video is moving into critical mass. Did I just say “critical mass”? Oh well. Dan provides 5 reasons: Big brands be making video content investments Top agencies be making online video a practice/priority Agencies are…
YouTube Offers Advances for Scheduled Content
Content creators and currators are getting six and seven figure “advances” from Google/YouTube, reports the Wall Street Journal. YouTube allegedly is planning to schedule content starting in 2012, and topics range from fashion to sports (I’m guessing travel, cooking and “how-to” are among them). Let’s look at how this works, and then what it means…
Fox Goes Amazon Prime. Hulu Goes Nowhere.
First some disclosure. I’ve been sponsored by Fox for promotion of such shoes as Glee, Fringe and Lie to Me. But that was a while ago, and this news is news period. If you have Amazon Prime (which I’ve had for years simply for free shipping) then you’ve got streaming access to loads of movies…