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How Do I Get on the YouTube Homepage?

Interesting article from PBS MediaShift about the nuances of the YouTube homepage. As many have discovered, an editor’s pick on YouTube is a career-changing moment. Take Mark Day with his Smiley Intervention. He’s transformed from a local California comedian to an “web-lebrity.” I have nightmares about his bald face against a yellow wall. This MediaShift piece also clarifies…

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GooTube Conspiracy Needs Script Blueprint

We’ve issued a press release on the GooTube Conspiracy, and the “participative storytelling” has taken some interesting directions even since we wrote the release. Here’s the creative challenge. The various plot branches are missing a trunk, as one of the videographers mentioned last night. Some of the characters — who submitted videos unsolicited — are asking…

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Networks Pretend They Can Rival YouTube

In meetings for more than a year, Fox, Viacom, NBC and CBS have pretended that they can coordinate to create a network-friendly online video site. Competitors partering. The enemy of my enemy is my friend. During some meetings, Viacom executives have been known to pour fake tea in plastic tea cups. When some participants don’t…