Don’t Call it a Viral Video Unless It Goes Viral. Till Then, It’s Just a Promotional Online-Video.

Semantics be important… especially for a relatively novel “space” like online video. For starters, I never much cared for the term “viral” marketing, because it had sick connotation. Like my marketing might make someone sick enough to cough on another hapless patsy. Then comes the term “viral” videos to celebrate the wonderfully horrible videos one … Continue reading Don’t Call it a Viral Video Unless It Goes Viral. Till Then, It’s Just a Promotional Online-Video.

Join The Nalts & Friends “Get Your Groove Back” Club (free)

This comment from long-time WillVideoForFood.com back-row participant Reubnick: “Nalts, you and I both need to get our groove back. 2009 was not a good year for Reubnick. My advice for you is to find another giant flightless bird in the road and be surprised at it again. That is still my favorite video of yours.” … Continue reading Join The Nalts & Friends “Get Your Groove Back” Club (free)

Can The Mutant-Child of Cable & Web Video Survive? Seven Magic Tricks.

Television networks have had no more luck spawning, popularizing, or learning from online-video content than newspapers have had increasing circulation in recent years. But Fox 15 Gig has caught some online-video gurus’ attention, and UncleNalts has 7 magic tricks for you television and cable mavens who dare enter the shark-infested viral online-video watery… thing. The … Continue reading Can The Mutant-Child of Cable & Web Video Survive? Seven Magic Tricks.

How Curated Video is the New Black: Example eGuiders

This is a disjointed post… but I summarized things at the end. Of course the summary makes no sense unless you read it. So just read it. Geez- you had all last week off. Really? Yeah, so I’m chatting with one of the YouTube editors last week. Can’t say which one because that would be … Continue reading How Curated Video is the New Black: Example eGuiders

What The Bucks? $200K a Year Making Videos?

California YouTube star Cory Williams, who is also known as Mr. Safety, reported to the New York Times that he is earning more than $200,000 annually by creating videos on YouTube (he said $17-$20K per month, so I took an average times 12).  “Half of the profits come from YouTube’s advertisements, and the other half come from … Continue reading What The Bucks? $200K a Year Making Videos?

Sponsored Fun or Selling Out? Comedy Duo On Road Trip for Plop, Plop, Fizz, Fizz.

Rhett and Link, comedic video amateurs, are mountaineering above the overhang of “The Great Cliff of New-Media Sponsored Advertising.” They’re harnessed to each other with a taut rope, knotted with creativity. The friends swing effortlessly to the next hold in a pendulum traverse. Rhett knows the objective danger as he firmly grabs his nub, and Link’s total attention is committed to … Continue reading Sponsored Fun or Selling Out? Comedy Duo On Road Trip for Plop, Plop, Fizz, Fizz.

Trend Spotting: Tag-Team Vlogging… Brothers, Awesome Girls, Guys, Kids and Dogs.

It’s the hottest new trends in video vlogging since ZeFrank jumped the shark. A video channel shared by multiple people, each of whom takes a certain day of the week. The possibilities are endless. Thought it’s probably an art form that has roots in the 1700s, this was mainstreamed by BrotherHood 2.0, where two brothers … Continue reading Trend Spotting: Tag-Team Vlogging… Brothers, Awesome Girls, Guys, Kids and Dogs.

Brotherhood 2.0: Two Brothers Using Only Videos for One Year

It’s nearing the end of John and Hank Green’s experiment called Brotherhood 2.0. They’ve used video to communicate each day for the past year… each posting a video on alternative days, and communicating in no other way. And they’ve invited the world to watch… The two recently helped initiate “Nerdfighter Power: ’07 Project for Awesome” … Continue reading Brotherhood 2.0: Two Brothers Using Only Videos for One Year