Copyright Law is probably the most misunderstood of all law pertaining to copyrights. I wrote that myself. So it helps to get some guidance from Mark Levy, who specializes in intellectual property law, and wrote a piece on “What’s Legal: Producer’s Rights” in a recent issue of VideoMaker. The least you need to know: Copyright…
Sorry, Partners. Seems a few YouTubers have been getting the following response when trying out for YouTube’s Partner Program. “The current level of viewership of your account has not met our threshold for acceptance.” Should they announce what that threshold is on the “who qualifies” page? Or provide a message that is a little more…
Which online-video site is mostly likely to be part of the bridge between television and the Internet? You can fault the model, and question it’s sustainability. But Yahoo TV is well poised to leverage its partnerships with Verizon and TiVo to start serving its bite-sized video content via television sets equipped with broadband boxes. Take,…
It’s the hottest new trends in video vlogging since ZeFrank jumped the shark. A video channel shared by multiple people, each of whom takes a certain day of the week. The possibilities are endless. Thought it’s probably an art form that has roots in the 1700s, this was mainstreamed by BrotherHood 2.0, where two brothers…
Two interesting articles about online-video “seeding” and viral marketing in general, and a few of my favorite quotes: Josh Warner, head of Feed Co., a video-seeding outfit in Los Angeles, describes in AdAge his efforts to promote Obama. Who I had a dream about last night, but probably because my wife told me three times…
I’ve often debated with myself who’s responsible for radical changes in online-video consumption and advertising. Creators? Marketers? Agencies? Media properties? I attended a recent iMedia Connection event, and found out an unlikely decision maker that advertisers and marketers agree will be the real driver of change. Um… you. See the chart below. You as the…
ZackScott. I’m not sure when I started watching his stuff, but it was on Revver.com. Then I drifted off to YouTube. He cracked intoMetacafe, where he’s earned more than $17K with his pathetically unfunny pet videos. But for every video of his cat, Otto, there’s another that puts mine to shame. Can anyone top The Bird…
I got into a recent debate with someone famous (online). Who knows Steve Hall from AdRants better? Who he’s mentioned more often? Who hears from him via e-mail more quickly? Well I’ve got a photo of us together, so kiss my ass.
Oh I’m not going to read this, but feel free to summarize it in the comments. It’s a CNN report about the viral video winners, and I’m not among them. Not that I’m jealous or anything.
I’d never heard of them until today, but here’s a YouTube channel called “Clip Critics.” (Thanks to ChristopherMast for the tip). I went on a wild binge, watching many of their videos this morning. In fact, I missed my morning nap as a result. But this first ClipCritics episode made it worthwhile. I still have…