Look where Napster is advertising. YouTube.
Alex, I’ll take “irony” for $1,000
It reminds me of high school when my friend Lee would cheat off of our friend Paul… neither studied.
Napster’s “online media buyer” reports the YouTube buy is part of a fantastic suite of CPMs he nailed on sites that also include WebVan, eToys, Pets.com and Kosmo.com.
Corporate work can be slow and boring, so agencies are refreshingly energetic by contrast. Fast… sometimes too fast but that’s better than sitting still, right? I just read an interesting piece about the “creative exodus” in adland. It actually contradicted my past 3 days, where I realized that three online-video enthusiasts had moved into three…
Have you discovered Mediated Cultures (Digital Ethnography by Kansas State University)? Professor Michael Wesch spoke at the Library of Congress, and posted his video of the presentation here. I haven’t been through the whole thing because I didn’t see Nalts in the index. Hah. It’s funny because it’s true. But I did see that Bnessel…
When I was 8 I used to make a hobby of singing a Monaca (sic) rice jingle over and over again. The more my siblings ignored me, the louder it would get. Now I’m 37 and I’m pranking YouTube for similar immature self amusement. But the thing is… they keep ignoring me. And oddly the…
Hat’s off to Eddie, also known as TheMightyThor1212 and “Evil Willie Wonka.” When I arrived at this weekend’s DCTube Gathering (see my video about some of the freaks I met), I was cautioned by attendees that Eddie had his fair share of booze and had been asked to leave a Washington Post interview. Event planners…
You may have missed these, but they’re interesting. Shows where money is and isn’t. But current flawed or productive models may not be indicative of future ones. It’s 1999 all over again. 1) Decline of advertising, and increase in spending of content. True. More money now in sponsored videos than ads around your videos. And…
In a move so brilliantly self promotional that I myself am in awe, TubeMogul ranked the top 40 most-viewed users. This is a delicious marketing tactic because (a) we popularity whores cannot resist bragging rights on this, and (b) if you want to pull a “whose your daddy” on me, you have to use TubeMogul….