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90 Percent of Online Video Sites Will Disappear

ByNalts

In this San Francisco Chronicle article by Ellen Lee, Charles River Venture Capitalist George Zachary predicts that 90 percent of online video sites will disappear. Some will simply shut down; others will be gobbled up by larger companies. (Brief ad here- if anyone wants to gobble up CubeBreak, make an offer… I just got a…

YouTube’s Videotargeting Gives Advertisers Precision

ByNalts

Now you too can target an ad on a YouTube video with more precision than ever before. Via YouTube/Google “Videotargeting” you can suggest videos based on keywords (like humor or entertainment), viewer demographics (age and gender), interest-based categories or some combination of the three. Read more on the YouTube Blog or Mashable. Says Google/YouTube: Our goal…

Italian Training Camp

ByNalts

A “just in time” viral video to promote The Guardian. I think we’ll see a lot more of these. An easy way to get viral is to create something topical and quick. For advertisers and marketers, this means accelerating approval processes, shooting quickly, and giving the creative agency some freedom to move FAST.

4 Comments

  1. I have to think Dali would have approved – especially since some of these images were direct homages. (Woman whose feet are melting into the floor, tray is bending over the edge of table.) If you’ve ever tried to use Photoshop, you know this stuff takes a lot of skill, and I don’t think it’s a stretch to call it “fine art.”

  2. @1: I agree, Dahlia. I have taken some Photoshop classes, and it is NOT an easy skill to master. What I did in my classes was so elementary compared to these. They are astounding! I particularly like the twisted road, and agree that the melting woman one was a direct homage to Dali.

  4. You can really tell that the readers of this blog are accountants and not artists. Well, at least I can.

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