Here’s a YouTube video from Ken Goldstein in which he announces Google’s decision to provide video creators 5 cents worth of stock for every video viewed before the October sale of YouTube by Google. It takes the fun out of it to know it’s a hoax, but you may want to view it anyway. And know that it fooled enough people that he felt like he needed a disclaimer on the description.
This quote from a Cnet article on the topic of smut and online video: A weeklong review of some of the top user-generated video sites by CNET News.com unearthed scenes of beheadings, masturbation, bloody car accidents, bondage and sadomasochism. It's important to note that no child pornography was discovered. Meanwhile, imagine if YouTube needed to…
Here’s another ranking of top video sites (by LightReading.com). I’m reminded that it’s probably time for me to update my ranking of the top revenue-sharings sites. I admire LightReading’s thorough review, but I’m surprised that it overlooked the fundamental differences in business models between these sites. I suppose LightReading is an infrastructure site that is…
I’m just so glad this cat’s out of the bag, so I can officially boast that I used LonelyGirl15’s Visine in the dressing room. Too bad the set was closed to cameras. In one of those moments I wish I had on tape, I had to ask the star of LonelyGirl15 what we should call…
Thank you, dear readers, for your help finalizing this version 1.5 of “How to Become Popular on YouTube Without Any Talent.” Honestly, if I look at this document another moment I’m going to boot. If you’re looking for my real book, “Beyond Viral,” published by Wiley & Sons in 2010, please click here. (Warning- clicking…
Martin Sorrell, chairman and chief executive of advertising giant WPP Group, recently used the term “Frenemy” to describe Google. But David Eun, Google’s vice president of content partnerships, is fostering a “friend not foe” approach, according to the LaTimes. Eun, the former NBC and Time Warner Inc. executive, is Google’s ambassador to the television, movie,…
I like this “Viral Video: Cashing In or Selling Out” by Jennifer Hollett (Canadian Globe & Mail), and not just because I’m featured in it. It’s actually a well-balanced view of the issues surrounding paid sponsorship and product placement. As you may know, there are two different ways to make money via online video. You…