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AdWeek: Revver Tempts YouTubers With Money

ByNalts

Interesting AdWeek story “Revver Tempts YouTubers With Money.” Seems pay-for-content is starting to approach tipping point. Note- Revver is like a Paypal of online video. Not a destination, but a tool to facilitate sharing and displaying of videos for those too small to hunt down advertisers of their own but would like ad revenue. Which…

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Extra, Extra: Google Video Preparing to Share Ad Revenue With Video Creators

ByNalts

Google Video is rolling out some new features, including “instant gratification” uploading, and the ability to add comments, tags and ratings. Buried quietly in the “terms and conditions” (which you default accept if you don’t opt out in 5 days) is some language that suggests Google Video is preparing to give amateurs the ability to…

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Online Video “Officially Goes Mainstream,” Says ComScore

ByNalts

Wow. For a minute I thought this online video fad would pass like the pet rock. But now ComScore ordains it as “officially going mainstream.” We at WillVieoForFood take a more cautious perspective. We’ll believe it’s mainstream when our grandmothe starts watching online videos. Since she’s dead, that’s not happening soon. Here’s the press release…

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