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He “Wrote the Book” on Viral Video

ByNalts

I’ve decided to write a book on viral video — aimed primarily at marketers and advertisers since amateur videographers and film makers don’t have enough money to buy books. Naturally I haven’t written a book before, but I sometimes read them. So I figure I’m pretty qualified. The working title is: “The Profit (Prophet) of Viral…

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Be the “Life of Your Office” With These Tasteless Pranks

ByNalts

I love a slow-boil video, and this one delivers some hysterical prank bits that become increasingly tasteless… from desktop and fax pranks to “shivving” and murder. All with whispy 1940s commercial music. “Five April Fool’s Office Pranks” on Break.com. I also enjoy the repetition of a gag, like this skinny Brit’s unbridled enthusiasm when his…

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Top 10 Ways to Get Your Viral Video Seen

ByNalts

Ironic title because a video isn’t viral UNLESS it’s seen. But it got your attention, didn’t it? Here are some tips for ensuring your video is seen beyond 14 teenagers on YouTube. Just like search engines are in constant flux, so is online video. So this advice has a limited shelf life: Make it good….

Which Trailer Makes You Want “Dead Island” More?

ByNalts

Two trailers, with dramatically different approaches. The first is about a girl’s death, and takes the viewer backwards to experience it. The second, released recently, shows more game play, and is certainly more “blue” with its cursing and rap music. From a marketer’s perspective, I like the sequence. The first creates intrigue and emotional connection…

5 Comments

  3. Oh sweet! Nalts, you are really helping me get some mileage out of this post! Thanks, man!

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