Hitwise reported recently on the dramatic growth of online-video viewing in the UK. Time to start faking a Brittish accent in my vlogs. The most interesting part of this, for me, is that YouTube’s total traffic is higher than the next 10 properties combined. And YouTube’s 69% share of the top 10 is followed by…
Copyright Law is probably the most misunderstood of all law pertaining to copyrights. I wrote that myself. So it helps to get some guidance from Mark Levy, who specializes in intellectual property law, and wrote a piece on “What’s Legal: Producer’s Rights” in a recent issue of VideoMaker. The least you need to know: Copyright…
Sorry, Partners. Seems a few YouTubers have been getting the following response when trying out for YouTube’s Partner Program. “The current level of viewership of your account has not met our threshold for acceptance.” Should they announce what that threshold is on the “who qualifies” page? Or provide a message that is a little more…
Which online-video site is mostly likely to be part of the bridge between television and the Internet? You can fault the model, and question it’s sustainability. But Yahoo TV is well poised to leverage its partnerships with Verizon and TiVo to start serving its bite-sized video content via television sets equipped with broadband boxes. Take,…
It’s the hottest new trends in video vlogging since ZeFrank jumped the shark. A video channel shared by multiple people, each of whom takes a certain day of the week. The possibilities are endless. Thought it’s probably an art form that has roots in the 1700s, this was mainstreamed by BrotherHood 2.0, where two brothers…
Two interesting articles about online-video “seeding” and viral marketing in general, and a few of my favorite quotes: Josh Warner, head of Feed Co., a video-seeding outfit in Los Angeles, describes in AdAge his efforts to promote Obama. Who I had a dream about last night, but probably because my wife told me three times…
ZackScott. I’m not sure when I started watching his stuff, but it was on Revver.com. Then I drifted off to YouTube. He cracked intoMetacafe, where he’s earned more than $17K with his pathetically unfunny pet videos. But for every video of his cat, Otto, there’s another that puts mine to shame. Can anyone top The Bird…
Oh I’m not going to read this, but feel free to summarize it in the comments. It’s a CNN report about the viral video winners, and I’m not among them. Not that I’m jealous or anything.
Balding white marketer desperately wants to meet smart, strategic media buyer. If you’re one, please recognize you’re not the target of this rant. But the rest of you are just so friggin’ short sighted and clueless. There are some amazing online-video series that could be incredible opportunities for smart brands wanting to engage with early…
If it’s one thing that puzzles me — maybe even annoys me sometimes — it’s the proliferation of videos that are simply video screen captures of a video games with added dialogue or music. They’re hard to ignore, though, and often dominate YouTube’s “most watched” and “best rated” videos. But along comes this masterpiece and…