This Guardian Unlimited Technology writes about the 1% Rule. As it turns out, if you get a group of 100 people online then one will create content, 10 will “interact” with it (commenting or offering improvements) and the other 89 will just view it. Writes Author Charles Arthur (say that 5 times fast): It’s a…
A new entrant to the online video space… The Daily Reel bills itself as a “news magazine that covers online video, selects the best content, and offers critical analysis from the industry’s top journalists.” This one looks for real. Here’s the “about.” Contributors include Matthew Ross (Variety), Anthony Kaufman, (indieWire, Wall Street Journal Online), Marjorie…
Thanks, Dino, for pointing out a new player in the “digital media marketplace. “9thXchange” is handling the “complex infrastructure needed to sell and manage digital files of all types including documents, games, music, movies and “yet to be created” digital media files.” As evidenced by the start-up’s online video contest, it seems especially interested in…
As an update on a recent report about popular online video sites, here are the latest site rankings of online video sites according to Alexa. Not all of the online video sites allow for uploading and sharing, so they’re not all packed with viral videos. * Refers to those that give you the ability to…
Courtesy of the recently retired GoogleTube Video of the Day blog, here’s one of the coolest videos on the web. These guys are doing Parkour, and making it look as easy as napping. These guys do it in a series of abandoned Russian buildings. According to Wikipedia, Parkour is a physical discipline inspired by human…
Here’s an ad display model from NBC’s The Office’s site, and we’ll see more and more like it. It’s the video preroll and the flash ad… rolling simultaneously in different areas of the screen. My minor annoyance as a viewer is more than offset by my fascination as a marketer. Plus NBC is offering exclusive…
Meet Mooncat56. She submits videos to Metacafe. One thousand five hundred and forty at the time of this writing. About 80 this week alone, and she’s number one on the Metacafe Hall of Fame. Next person that tells me I’VE got too much free time, I’m sending them to Mooncat56.
This EcommerceTimes article by Keith Regan (via Technewsworld) offers the following bold statement: Fifty percent of U.S. homes will have DVRs by 2010, according to Forrester Research analyst Josh Bernoff. He added that the devices will soon enter a “hypergrowth” stage and begin to spread to second and third television sets in many homes, dramatically…
Advertiser looking for reach? Viral-video creator looking for income? Video website looking for revenue? It’s the YouTube Viral Video Broker. He’s got the answers. Tags: Laipply, Numa Numa, Emmilina, Brookers, Smosh, YouTube, Coke, Coca Cola, YouTube, McDonalds, Subaru, Verizon, Singular, Wireless, Advertising, Online,