| | | | | | | | | | | | | | |

He “Wrote the Book” on Viral Video

I’ve decided to write a book on viral video — aimed primarily at marketers and advertisers since amateur videographers and film makers don’t have enough money to buy books. Naturally I haven’t written a book before, but I sometimes read them. So I figure I’m pretty qualified. The working title is: “The Profit (Prophet) of Viral…

| | | |

BlipTV Begins to Share Ad Revenue With Video Creators

Blip does share ad revenue. The program is still in its infancy. Says BlipTV’s Michael Hudack, “Its paypal, quarterly, paid out after we receive the money from the advertiser or advertising partner. We have one partner up and running today and several more launching over the next few months.” Note that you’re not automatically enrolled….

| | | | | |

How to Make Your Own Online-Video Site

This 6-minute video tutorial (“How to Make Your Own Online Video Site”) is designed to accompany the post from last week titled “The Idiot’s Guide to Making an Online Video Site.” It’s really quite easy- even if you have no technical skills like me. Check out www.CubeBreak.com to see an example of a site I created without…

| | |

The Idiot’s Guide to Making Your Own Video Site

Check out the new www.CubeBreak.com. It’s using Revver’s new widgets, so I get: Easy way to customize the website with the videos I select from Revver. Free hosting/serving of videos Affiliate fee of 20% if someone clicks the ad. If they click ads on my videos I get the 20% and then 50% of what’s…

| | | | |

Debunking the Mythical Value of a Video “Subscriber”

Fifteen years ago I worked at a small newspaper in Georgetown. I was on the editorial side, but I used to hear my colleagues on the “dark” side of advertising boast about our subscription rates. They were 3 times the quantity of newspapers we printed each week! I asked our chief lying officer (CLO) about…

| | | | | | | | | |

YouTube Falls to #3 Online Video Site

According to ComScore, YouTube has slipped to the #3 site for online video viewing. This news doesn’t count as a YouTube “bubble burst,” but you may want to revise your entry in the pool. So here’s the poop according to MarketWatch’s Bambi Francisco. I’m not kidding. That’s her name: 3 out of 5 Internet users…

| | | | |

Uploading Video is First Step, Not Last

Many people believe that uploading video is the last step to getting seen. I’ve discovered the hard way that it’s up to the creator to market their work. And WillVideoforFood has provided a number of techniques to do so. But none of my posts have been as comprehensive as this post by PragD (via Revver’s blog)….

| | |

Full-Screen Online Video Without Software Download

Vividas is enabling full-screen online videos. The company sells software, but you can view a demo without downloading anything. Here’s a beautiful Ford ad that works very well in full screen. Click the link and you’ll need to authorize a pop-up. It took my Mac a minute for the video to cache but it was…