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Brightcove Splits Ad Revenue With Creators

If you haven’t heard the name Brightcove in the past weeks you’d better check to see if your computer is plugged in. Given all of the buzz about Brightcove’s new offering, I spoke recently with Eric Elia, Brightcove’s VP of Content and Online Services. (Click his name to see one of the creepiest head shots ever)….

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Revver Update… Newness Ahead

Yesterday I joined a small group of online video creators to speak with Revver via conference call. We shared some of our technical concerns, and Revver provided some updates about what’s ahead. As the market grows more competitive, Revver has become cautious about sharing specifics. But Micki (Director of Revver Community and editor of The…

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Finding the Right Online Video Site for Your Needs

I wrote this article for The Daily Reel about finding the right online video site — whether you’re after fame, fortune or friends. Contrary to popular belief, YouTube isn’t the definitive video-sharing site for everyone. Knowing what you want is the first step in figuring out where to share. When it comes to sharing videos…

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Target Persona of Each Popular Video Site

The real test of a video site’s audience is what videos are featured or highly rated. This analysis by Steve Bryant of ReelPopBlog shows the top video of each site. Partially fueled by this research and partially from my own vast experience of getting lost in these sites, here is… Nalts‘ analysis on the “persona”…

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NBC and Carson Daly: Finally a Way to Make Money on Viral Video Content

Another big media player enters the viral space. It’s NBC, who stumbled initially in the “new media” space by suing YouTube for running SNL’s “Lazy Sunday.” But now they seem to be the leading major network to embrace viral video. Carson Daly and NBC have launched “It’s Your Show TV” (www.itsyourshowtv.com). Viewers can submit short…

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The Definitive Guide to Turning Video to Cash

CinemaTech Editor Scott Kirsner has prepared the definitive chart for video producers interested in making money via online video. In his article, Getting Paid: Sites that Help Video Producers Make Money, you’ll find everything you need to turn your videos into cash. This is the most comprehensive list of its kind online. Thanks to WVFF Reader…

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Why Google and YouTube is Moronic

I resisted the temptation to read everything and organize my thoughts. Just woke up, poured coffee, scribled some notes, turned on the camera and ranted. Here’s the resulting “video rant” about yesterday’s news that Google is buying YouTube for $1.65 billion dollars. Here’s the same video posted on YouTube. Top 10 reasons this Google acquisition of…

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Sesame Street vs. Coke

The Coke contest is down to 8 submissions now that judge ZeFrank booted the one I had submitted. But there are still about 20 days for you to try. In an e-mail titled “your entry needs a little work,” ZeFrank wrote, “Unfortunately, we cannot include it on the site because your submission contains third-party content…