Are TV Stations Waking Up to Online Video? ClipSyndicate

Here's a new online video service that shares ad revenue like Revver. It's called ClipSyndicate, and its partners include Bloomberg News, The Associated Press and other news outlets. The idea behind ClipSyndicate, says The International Herald Tribute, is "to give local U.S. television stations, which have watched as online upstarts have stolen viewers and advertising…

ADHD Theater

The beauty about online video is that it forces you to compress your story. Both in size and time. BlipTV is a nice model for this, and I'm surprised I'm just discovering it. The tagline says it all: "Nobody Does it Shorter." It's 5 second to 3 minute bits that can be streamed on phone…

Scoring Videos With Music… Without Going to Jail

There's nothing like shooting a low-budget video and scoring it with some recognizable music. Most sites aren't preventing amateurs from using copyrighted music, but this will become a bigger issue in the months ahead…. especially if you're making income on your videos on sites like Revver.com. In the meantime, you have four choices: 1) Go…

Citizen Created Commercials

Two interesting trends have accelerated the growth of "Citizen Created Commercials" (ads like those of FireFoxFlicks that are created not by Madisson Avenue but by folks like us). First, as brands migrate big television dollars to the web, there's simply not enough traditional paid placement opportunities (like banners nobody clicks). So marketers want something that…