Can online video make any money? I don’t remember right now, but I’m guessing the answers are in this Streaming Media Online Video “Redefining Monetization” expert panel that Larry Kless led. It’s an all-star cast and me. Just shut up and read his article from yesterday or watch an excerpt of the video, and make…
No, all social-media articles don’t have to suck. MediaPost’s Kelly Samardak takes us into a speakeasy during a social-media Mental Prohibition in this coverage of “Digital Cocktails: Keys to Social Media Success.” The piece, part business and human interest, chronicles the event — hosted at the NYC studios of ForYourImagination (where you can pass the social-media “dutchie on the…
When do you book your plane flight to AdTech (April) in San Fran? a) When you commit to speaking b) When Daisy Whitney reminds you c) When AdTech puts you on its homepage d) A week before the event because you forgot e) Never because you don’t know the difference between LA and SanFran, so…
Meet Daneboe of Gagfilms, creator of the extremely popular “Annoying Orange” series. I interviewed him remotely in late 2007 for Metacafe Unfiltered, a short-lived “behind the scenes of popular creators.” Since he was in Florida, Freddy Nager suggested we do a homage to his popular “screaming eggs” video. So when I saw his recent Superbowl…
I’ve grown increasingly frustrated with social-media monitoring tools, and their inability to filter out old content or spam bots using my old content. It’s very easy for me to assess a social-media tool by querying my own name (Nalts). I know instantly what content about me is new, and can recognize old content that has…
… be hurting you. Why do keep writing about video search-engine optimization? Your viewers or customers are increasingly using specific terms in their search, and including the word “video” into searches more than the word “sex.” In the past 5 years the term “how to” has grown steadily as a search phrase (Google analytics). Eye…
This Today show report highlights Lauren Luke, a single mom from England who found fame via YouTube make-up tutorials. Now she’s making money on YouTube, and has launched her own makeup line with Sephora. Her own makeup talents are more evident by her glowing face in the in the live shot than the interview clips…
I couldn’t help reflect on my commute this morning about how very sad the iPad must be from the scathing reception he’s received. Perhaps he’s hurting deep down, and needs to vent in a “hater” vlog. So I gave him the chance. It was fun to watch the faces of people as I drove up…
It was absolute torture to be spending 3 hours on my 1-hour commute (snow) and not having the time to parody the iPad. So many thoughts, and no time to make a video. But I took solace in finding that MidnightBlade created this brilliant parody of Hitler’s response. The Hitler parodies are not new, and…
I just spoke with the Guru of Video SEO, Mark Robertson, to get some input on my chapter on video SEO (for “Beyond Viral Video”). I don’t think I succeeded on convincing him to just write the chapter (with credit, of course), but he’s been very generous with his insights. He’s got the smack daddy…