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The Problem With Predicting the Future of Online Video (and the magic of marketers)

Ladies in gentleman, in this seminal post, I shall speak to you not as a video entertainer but as a student of psychology, a practicioner of marketing, and a former magician (age 10). Watch in awe as I explain why our human species has trouble predicting the future, why some of my online-video foresight has…

Dramatic “Royalty Free” Music Sites

If you’ve worn out Kevin MacLeod’s Incompetech, but looking for free, royalty-free music here’s a new alternative… some dark, intense, orchestral and dramatic options. Check ’em out: http://www.jewelbeat.com/ Also a bunch more courtesy of YouTube’s BattlefieldDoktor via JourneysofLifeBooks: http://ccmixter.org (click here to search royalty-free for commercial use tunes) http://incompetech.com http://freepd.com http://www.jamendo.com http://soundsnap.com http://theslip.nin.com/ http://www.dance-industries.com http://www.tbtmusic.com…

Staten Island Girls (Katie Perry’s California Girls Parody)

Thumbs up to these gals for their amateur but brilliant Katie Perry satire of California Girls. It’s “Staten Island Girls,” and deliciously skanky and humorous depiction of New Jersey. Just 5 years ago these gals would have been able to share this with their friends, but now the whole world gets to giggle. Oh wait….

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Want Your Ad to Go Old-Spice Viral? You’re More Likely to Develop Abs Like Isaiah Mustafa.

When I see my sweet AdAge pour more gas on the “Old-Spice goes viral” story, I feel like it’s time to remind my fellow marketers that they’ve got a better shot of developing (the shirtless actor) Isaiah Mustafa‘s abs than getting their TV or online-video spot viral. This is another excellent example of the exception…

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Online-Video to Marketers: Lighten Up, Francis!

In one of the more memorable moments of the incredibly quotable Stripes, a new recruit warns his fellow troupe: “The name’s Francis Sawyer… but everybody calls me psycho… any of you call me Francis I’ll kill you.” The drill sergeant’s response: “lighten up, Francis” (see video). “Lighten up” was one of the pieces of advice in a…